Tencent’s strategic intentions may be larger than expected.
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Tencent strategically invests in Universal Music and turns its attention to the upstream of the music industry chain
Tencent looked at the record company itself rather than spending a lot of money on songs on a regular basis.
Universal music parent company Vivendi disclosed on August 6 that Tencent Holdings is negotiating with itself about strategic investment in Universal Music Group. Tencent is likely to buy a 10% stake in Universal Music for 3 billion euros. And within one year, Tencent can choose to acquire 10% of the shares under the same conditions, thereby increasing the shareholding ratio to 20%.
Universal Music Group is one of the top three record companies in the world (the other two are Sony Music and Warner Music), and it has many well-known artists such as Taylor Swift. According to media research firm MIDIA, in 2018, Universal Music accounted for 31% of the global recorded music market.
Vivendi first sought to sell up to 50% of Universal Music in May 2018. In March this year, Reuters reported that Tencent, private equity giant KKR, American media company Liberty Media and other companies intend to take over.
Tencent’s strategic intent may be larger than expected. First of all, Tencent Music spent 2 years ago to get the exclusive rights to Universal Music in China. Considering the 2-3 year cycle of domestic copyright cooperation, Tencent will consolidate Tencent’s music if it is deeply bound by global equity through equity investment. The leading position in the domestic online music market. Second…
Editor’s comment: Tencent is turning its attention to the upstream of the global music industry chain, which is crucial. Music as an important branch of media content, its influence has been circled, short video demand for music content…
After the Nuggets 95: The market for e-sports in the tide shoes is big, but the opportunities and challenges coexist
Now, the sub-sectors such as tide shoes, hand-made, and e-sports are developing rapidly, and the post-95s have contributed. “Tech Planet” believes that after 95, I like to consume impulsively, and I like to buy items that are larger than the actual value. This is different from the consumption habits of the post-80s and 90s.
Compared with buying mahogany and porcelain, you can enjoy playing or use it for home decoration. After 95s and 00, you prefer products with strong emotional feelings. Moreover, because of the majority of only children after the 95s, natural loneliness and emotional sensitivity make them prefer to find like-minded friends through IP.It has promoted the heat of IP products and the birth of the market.
Yuanyu Capital Zhang Luo said that tide shoes, dolls, plus trendy clothing such as trendy clothing, the market size after the 95s is more than 200 billion, and more than 20% growth in the next few years. At present, there are “poisonous” and “nice” in the tide shoe market, but there are no large-scale enterprises in the hand-held market. However, as global culture continues to be shared, the influence of IP such as Iron Man will gradually spread and the market prospects will be considerable. In addition, e-sports as …
Editor’s review: It is not difficult to ask for the love after 95. The problem is that if you want to expand your business, you need to develop a set of standards and also need a lot of people. Participation. According to Yang Yezhen, author of Tech Planet, the economics of the post-95s are emotional or …
This article is from the paid section “Daily Business Featured” – August 7
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