This article is from the WeChat public account: Alpha Works (ID: alpworks) , author: Linxiao Chen, from the cover: Oriental IC

On November 30th, Ali New Retail released a new action, and Hema’s first digital shopping mall, Hemali, officially opened. The incident itself did not have much turbulence. Instead, a Hong Kong-listed company called “Silbao” (HK: 00312) behind the “Box Mali” attracted outside Attention eyes:

“Whether it is Hema Xiansheng or Hemali, Ali has chosen to cooperate exclusively with Suibao in Guangdong. What is even more surprising is that Hao Jianmin, the former chairman of China Shipping Real Estate, who took the lead in the real estate industry, brought half of China Shipping The management team is now “committing” to a “little temple” with a market value of more than 3 billion. “Some people in the industry asked,” Why? “

Hao Jianmin’s Unwillingness

Zhonghai Real Estate has always been the company with the highest profit rate in the real estate industry. Therefore, many real estate companies regard Zhonghai’s high-end as the best choice for digging. China Shipping is often praised by the “Huangpu Military Academy” in the real estate industry.

Hao Jianmin joined China State Construction Corporation in 1987 and has been stationed in Hong Kong for a long time since 1989. He is a hard-working person from the bottom.

Hao Jianmin has gradually emerged in his work through years of hard work, and his continuous cultivation in the construction industry in Hong Kong has also accumulated a wealth of experience in dealing with financial consortia. When leading the North China team, several Beijing real estates under its leadership have become star real estates at the time.

Having outstanding practical experience, and being able to take the lead of the team to thrive, he can also use his rich experience to cooperate with financial consortia. Hao Jianmin already has the ability to stand on his own for a long time.

In 2013, Hao Jianmin finally got the opportunity to serve as chairman and chief executive officer of the company’s board of directors. Hao Jianmin, who was only 46 years old at that time, definitely belonged to the “young and strong” in the state-owned enterprises. The industry’s evaluation of him was also an energetic and hard-working leader.

As soon as he took office, Hao Jianmin launched a drastic reform of China Shipping Real Estate, abolished the regionalization system that had been implemented for many years, and switched to a large-scale vertical integration management at the group level. Hao Jianmin personally served as the director. The concentration of rights makes the company’s management more efficient, and the performance of Zhonghai Real Estate is improving, but it will inevitably offend many people.

In addition, Hao Jianmin actively promoted the merger of China Construction and Real Estate Division and China Construction Real Estate. The merger was extremely difficult, involving over 30 billion yuan, and took more than 2 years to complete. After the completion of the merger, both the scale and the land reserve of China Shipping Real Estate have grown significantly, and it is likely to surpass Vanke to become the industry first, which is also the “China Dream” that Hao Jianmin hopes to complete.

The reform of the internal management system has been completed, and the consolidation of high-quality assets has increased. Just when Hao Jianmin was about to do something, he suddenly left office in 2016.

Although Zhonghai Real Estate did not specify the specific reasons for the resignation, according to multiple sources in the market, Hao Jianmin’s resignation is likely to be related to a violation. The matter involved may be a bonus sent to the core team in violation of the rules a few years ago. Resignation is not a reason for performance, which undoubtedly strikes ambitious Hao Jianmin.

Resigning sadly is definitely not reconciled to Hao Jianmin who has completed the preliminary preparations. With the end of the Zhonghai era of Hao Jianmin, the “China Dream”, which had become the industry’s number one, had to let go.

Why did Hao Jianmin, who returned from the mountain, choose Suibao after two years of low-key resignation from Zhonghai Real Estate?

Shenzhen “Taishan Club”

While Sui Bao is well-known in the country