Eat ugly entertainment virtues.

Editor’s note: This article is from WeChat public account “Game Watch” (ID: gamewower) , By Gamewower.

Disputes over Legend of Mir2 will continue.

On December 18, Century Huatong issued an announcement stating that the Intermediate People’s Court of Yichun City, Jiangxi Province ruled that Entertainment Virtue Entertainment Co., Ltd. and Legendary IP Co., Ltd. immediately ceased to engage in any network involving third parties in mainland China Authorization rights for the game “Legend of Mir2”.

Prior to this, another listed A-share company, Xinghui Entertainment, announced that its subsidiary, Xinghui Tiantuo, became the defendant because of its “Flaming Dragon City” together with entertainment virtues and other companies. (Subsidiary) claimed that the actions of the entertainment virtues and other entities constituted infringement of its exclusive license to the “Legend of Mir2” game copyright, and requested the court to order the defendant to bear liability for infringement and compensate 400 million yuan in economic losses.

The announcement issued by Century Huatong at the beginning of this year shows that at that time alone, its subsidiary Shengqu Network had not concluded a major lawsuit with Entertainment Virtues and related companies with an amount exceeding 50 million yuan or directly related to game operations There were 29 arbitrations.

With regard to the copyright of “Legend of Mir2”, there is still a market battle involving an annual output value of 30 billion.

Chicken’s “Legend 2”

In 1998, Actoz, which had just been established for 2 years, launched a game in South Korea. We can call it “Legend 1”. This game received good feedback after it was launched.

So keep up the hard work. In early 2000, based on “Legend 1”, Actoz released “Legend 2”, which is “Legend of Mir2”.

But at that time, “Legend 2” did not perform well in the Korean domestic market, because around 2000, the Korean online game market entered the era of “Paradise”. By the end of 2000, “Paradise” was always online in Korea. With more than 100,000 people, it was the unshakable first online game at that time.

Based on the strength of “Paradise” at the time, “Legend 2”, which has a certain degree of coincidence with “Paradise” in gameplay, was quickly abandoned by Actoz and began to gradually recover related operating resources.

This move made Park Guanhao, the leader of the R & D team of “Legend 2” very dissatisfied, and at that time coincided with the beginning of the golden age of Korean online games, some well-known producers ran away and started business.

For example, during that period, Lee Chengcan and Nexon founder Kim Jong-soo clashed with QuizQuiz’s operating model and Nexon founded Wizet to develop Adventure Island.

Pak Kwan Ho embarked on the same path as Lee Seung Chan, left Actoz, and founded Wemade.

Because Actoz itself has no hope for “Legend 2”, there is no threshold for the departure of Park Guanhao and his team, and even decided to leave the “Legend 2” project to the entertainment virtues. After all, the Park Guanhao team Run away, “Legend 2” follow-up will be paralyzed. Rather than leaving “Legend 2” in your hands, it would be better to hand it to Yude Virtue, in order to obtain 40% equity of Yude Virtue and the co-author rights of “Legend 2”, which is a fair price.

In a sense, this can also be regarded as a disguised MBO model. Actoz has stripped out the edge products. It does n’t matter if it ’s not done well. It can still share 40% of the stock dividend. If “Legend 2” is stuck in its own hands, it is equivalent to chicken ribs.

“Father and son” turned against “Brother” rampant wall

It is against this background that the entertaining virtue is formally established, and this copyright model has laid the groundwork for subsequent copyright disputes.

In 2000, Chen Tianqiao accidentally discovered the project of “Legend 2”. At this time, his first venture was in trouble due to the advent of the Internet bubble, so he decided to let go and bet on “Legend 2”. And found Actoz.

Actoz is naturally welcome for someone to come to represent Legend 2 because this game does n’t perform well in South Korea. The two sides hit it off and the price was only 300,000 US dollars. Chen Tianqiao won the Legend China agency.

In 2001, with the authorization of Actoz, “Legend of Blood” was officially launched in China, which has opened the road to legend in the Chinese online game market.

The popularity of “The Legend of Blood” has never been expected, and the most uncomfortable is the sale of copyrighted Actoz for only 300,000 US dollars.

The battle between Shanda and Actoz officially opened. Some media reports said that on January 24, 2003, “Legend 2” developer Actoz Korea announced unilaterally: “Because Shanda The payment of the share fee was delayed for a month, and the license agreement with Shanda Networks for the “Legend 2″ online game was terminated. ” On January 31, New Year’s Eve, Actoz and its subsidiary Wemade issued a joint announcement.

In early July 2003, Shanda officially filed an arbitration application with the International Chamber of Commerce in Singapore, asking Actoz and Wemade to bear all losses caused to Shanda by its breach of contract. On July 13, Actoz issued a public announcement in South Korea saying that it would go to Singapore court to file a lawsuit against Shanda.