In 10 years, Tesla’s market value has risen nearly 176 times.
Editor’s note: This article is from the WeChat public account “Connect Insight” (ID: lxinsight).
Author | Liu Miao Miao
Edit | Water Sheng
On January 9, 2007, Steve Jobs, dressed in jeans, a black top and sneakers, stood in the center of the stage. Holding the first-generation iPhone in his hand, he said excitedly, “Today Apple wants to reinvent Phone.”
At that time, this “amazing work” shocked many people, but people who were witnessing history had not fully realized the transformative significance of this moment. In the global mobile phone market share that year, Nokia ranked first with 40.5% One, and Apple’s share is only 0.6%. Today, that press conference has become the beginning of Jobs’s “Faith” and successfully opened a new era.
Today after thirteen years have passed, the revolution that occurred in the mobile phone industry is also happening in the automotive field.
What Musk will do is “reinvent the car.” Many years ago, someone once compared Tesla to the Apple of the automotive industry, but at that time, Tesla was still on the verge of bankruptcy.
History is always surprisingly similar. When Jobs returned in 1997, Apple was almost on the verge of bankruptcy that year, and the company lost nearly $1 billion.
The two have similarities. They are not inventors in the traditional sense, nor are they Bill Gates’ style of taking advantage of the Internet. They are good at subverting existing rules and trying to change an industry in the new They all have a strong desire to control, have an absolute right to speak in the company, have a personal aesthetic, and control the details of the product.
At the press conference on January 9, 2007613,187″>