The outside world decided that theo life and death dilemma became more and more fierce, and theo yellow car with a new model of piles killed a rifle.
Editor’s note: This article is from WeChat public account “Investment” (pedaily2012)< / a>, author: Yang Li.
ofo little yellow car is back.
This time, ofo introduced a pile mode. On August 5th, the investment community (ID: pedaily2012) reporters found a number of ofO small yellow car parking spots in Luohu District and Futian District of Shenzhen, and experienced theo “Pile Model” – no physical piles. However, when the user ends the order, he needs to find a dedicated parking spot to complete the return.
Parking spots near Kerry Plaza, Futian, Shenzhen
There is a reminder that if the user does not stop by the rules, they will be charged a 20 yuan vehicle management fee. This model is regarded as a self-rescue after the silence of half a year. Yu Xin, the co-founder of the small yellow car, also confirmed to the media: “Theo is indeed implementing a new model of the pile, which has been on the line in Luohu District and Futian District of Shenzhen, and it is running well.”
In the past year, ofo left the impression of being “dying.” More than 16 million users who queued for a refund of the deposit were in a rage, and the bicycles with a cost of 300 were sold at a price of 5 yuan…. The unicorns of the past have become the bloody side of the venture capital circle. Nowadays, a new model of piles has been quietly launched. The small yellow car is not willing to be obvious, so it kills a carbine.
But, the 16 million users waiting in line to return the deposit, are also willing to ride a small yellow car?
From no pile to piled
If you do not park according to the regulations, you must pay 20 yuan “management fee”
ofo small yellow car carries a new model of piles and re-emerges.
Recently, the investment community (ID: pedaily2012) reporters found a number of ofO small yellow car parking spots in Luohu, Futian and other places in Shenzhen, and one more parking sign, ofo came back.
Investment industry reporters personal experience, scan code found that ofo small yellow car car rules have been changed: open the ofo shared bicycle APP, pop-up “return new rules” page, click to view the tutorial.
This means that when the user ends the order, they need to find a dedicated parking spot to complete the return. At the same time, the new car also emphasizes: Please complete the return of the car according to the parking point on the mobile phone, otherwise you will be charged a 20 yuan vehicle management fee.
However, many users currently don’t understand the new mode of ofo. “The new mode of fixed-point parking? I have not heard of it. I have not been riding a small yellow car for half a year.” A user who is scanning the code sharing bicycle said. Some users expressed surprise: “Last year, I was riding a motorcycle in Shanghai, and there was already a parking permit in the designated area. This is not a new model.”
The outside world decided that theo life and death dilemma became more and more fierce, and theo yellow car with a new model of piles killed a rifle. But as far as current user feedback is concerned, will this be a beautiful rifle?
ofo This year, 16 million people are queuing up the deposit
In the past, theo small yellow car, known as the pile-free bicycle sharing model founder: 10 million shared bicycles, providing more than 4 billion travel services to 20 countries, over 250 cities and 200 million users. Today, all brilliant achievements have vanished.
In April 2019, the news of the bankruptcy of ofo went away, but later ofo responded that the news was seriously untrue and that everything is operating normally.
However, it is an indisputable fact that the small yellow body is in trouble. This year, Xiaohuangqi all the way down, and at the end of the ramp, waiting for users who have over 16 million queuing deposits, and their backlog of anger for a year.
As early as July 2018, some ofof small yellow car users complained on social media, the prepaid 199 yuan deposit, no refund. Subsequently, the public opinion was further fermented, and the situation became more and more intense, which led to a wave of deposits.
The investment community (ID: pedaily2012) looked through the official website of the small yellow car official microblogging account found that since July last year, almost every blog post commentary is filled with the voice of users requesting money back: “Please return the 199 deposit” “Return my 199 deposit, who wants the annual card, really is.”
ofo seems to have been dead end. According to the 21st Century Business Herald, in the NorthIn the Beijing garbage recycling market, the discarded ofo small yellow car was recycled in large quantities. The small yellow car with a cost of about 300 yuan per vehicle is in a tragic situation of 5 yuan “selling”. The once-popular ofo was dismantled simply and rudely. It is understood that the rubber and metal briquettes are removed, and each small yellow car is expected to sell for ten to twenty yuan.
In response to this incident, ofo Xiaohuangqi official microblog responded: “Privately occupying/selling vehicles is an illegal act and will assist the relevant departments in cracking down on criminal acts, tracing the end, and severely punishing non-loan.” However, a magical reality is: This statement states that there are users under Weibo who have indicated that they have applied for queuing for half a year, but the deposit has not been refunded.
The investment community (ID: pedaily2012) interviewed a small yellow car user, on-site demonstration of the deposit refund process, several toss only to find a hidden refund deposit entrance, after submitting personal information, the screen shows that the user ranked 16127629. This means that, according to the average daily refund of 3,500 people disclosed by the media, the user will wait in line for about 4,608 days, that is, 12 and a half years, in order to return the paid deposit of 199 yuan.
This former ofO loyal user spit out: “The deposit is not refundable, the small yellow car has long been yellow, and it should have been yellow.”
Check in at the car, Are you still willing to ride a small yellow car?
“I haven’t been riding a small yellow car for half a year.”
In the twinkling of an eye, there are fewer and fewer small yellow cars on the street. “The deposit will not be returned, and the scan code will frequently fail. There is no problem here, there is a problem there.” An ofO Xiaohuang car user complained: “Now I see a small yellow car on the street. The first reaction is this car. Is it a recycling car? Is there a malfunction? Over time, I am not willing to try it.”
The deposit can’t be returned, and the user’s trust is slowly consumed. A loyal ofo user lamented: “ofo Xiaohuang car has created a sharing myth, I hope it can return to the original intention of sharing bicycles, and really solve the short-distance travel problem.” As for the reluctance to use the small yellow car, the user said that he had to wait The deposit will be returned and said.
Undoubtedly, the deposit is small at the ofoThe gap between the yellow car and the user, how to fill the abyss formed by the collapse of trust, I am afraid to follow an old saying: “The bell must also be ringed.”
For this new model, there are users who say that the original intention of the small yellow car is worthy of recognition. Fixed parking can be standardized, but there are also several concerns: Is there enough parking space? Is parking inconvenient? “If the parking point is far away and the car is in trouble, what is the significance of cycling?”