Those things that are missed and the lessons to be filled.

Editor’s note: This article is from WeChat public account “Understanding notes” (ID:dongdong_note), the author understands the deity.

Thousands of head authors, big V support, what is missing in 10-year-old Weibo?

100,000 head authors, 60,000 big V… This is the latest transcript from Weibo. At the recent Chengdu Super Redskins Festival, Weibo also released the development status of the content ecology and the latest support strategies for content authors.

Looking at the data on the PPT, Weibo still seems to be dynamic. But after careful analysis, it seems that only a certain star’s derailment and divorce news can make many people immediately go to “eat melons.” Of course, most of the time when you rush to find out, Weibo’s server is “crash”.

In recent years, Weibo has been a lot of fun compared to a year ago, and at least it often appears in the public eye. From the previous popular small fresh meat Cai Xukun microblogging traffic was approved for fake, Lin Zhiling married, Cai Xukun fan battle Jay Chou fans, to the latest Ma Yizhen, article divorce… This hot summer, Weibo melon seems to be one after another, let the front row The people who eat melons should not be overwhelmed, and the small partners of the platform operation and maintenance are exhausted.

However, if you look at an existing Internet company that targets innovation and performance growth and look at the current Weibo, you will find it seems to be missing something.

No.1:10 years later, Weibo is still “entertainment”

tens of thousands of head authors, big V support, ten years old  What is missing?

In 2009, Weibo was born as a product independent of Sina. Five years later, Weibo successfully logged into Nasdaq and once reached the peak of listing value.

However, as of August 5, Weibo’s share price was $38 and the total market value was 8.497 billion. Compared with the closing price of $142.11 at the peak of February last year, the market value has evaporated by nearly $23.1 billion. While the stock price continued to fall, Weibo’s revenue growth also fell into stagnation.

Based on Weibo