A new attempt to precipitate social relationships with fast hands and vibrato.

After the vibrato on-line group chat function, the quick-talker also updated the group chat function.

Recently, I found that the quicker has enhanced the portal of the group chat function, and the user can choose whether or not the group chat appears in the personal homepage. Previously, the group chat feature was placed in a deeper “private letter” entry.

The front line | Quickly upgrade the group chat function, want to sprint 300 million DAU

In addition, the quick-player has also upgraded the group chat feature, allowing users to post group announcements, specify transaction messages, and more. The group chat function already has the basic functions of WeChat group and QQ group. Current group chats can be joined by search or by group members. The audited group chat can also be shared to social platforms such as WeChat, QQ and Weibo.

Not long ago, I found that the vibrato was also on the line. After the user enters the vibrato, the message page “Initiate Chat” will receive the prompt “Pull a group of vibrato, share the wonderful video with friends”. For users who have not received the relevant prompt, the location of “Initiate Chat” is displayed as “Contact”. Users can invite friends outside the station by sharing the invitation code via WeChat and QQ.

From the point of view of gameplay, the current threshold for building fast is lower, and the need for vibrating needs to be Users have more than 2 friends to build a group. Only one of them is needed. can. In addition, the quick group chat can also display the user’s portrait, gender ratio, average age, active number, and so on.

The front line | Quickly upgrade the group chat function, want to sprint 300 million DAU

Vibrato on-line group chat, fast-handed group chat, are new attempts to precipitate social relationships.

Before this, Vibrato has launched a lot of flash, flying chat, want to establish their own social relationship chain. Nowadays, the vibrato has been connected to a lot of flashes, and today’s headlines have been connected to the flying chat. The difference between the vibrato and the fast-decentralized distribution logic is that the content viewed by the user is recommended according to the platform algorithm, which is not conducive to establishing a connection between the user and the anchor.. In the group chat, the user has more sharing interactions, and the anchor can better maintain the fans on the vibrating platform, which helps the establishment of social relationships.

Enhanced group chat entry is also a quick re-precipitation of private domain traffic. Fasthand has always followed the distribution logic of the decentralized center. The anchor and the user have formed a high degree of stickiness. Strengthening the group chat function is beneficial to further improve user loyalty and help the anchor to improve the realization efficiency. Communication can be carried out in the fast-hand platform, and orders can be placed in the fast-hand shop to form a closed loop of transactions, instead of going to other social platforms such as WeChat and QQ for trading. Yesterday, the fast-handed e-commerce also launched the Thunder action to crack down on private violations, and the private transactions through WeChat and other means were officially included in the community management norms.

Group chat can also test the water for quick hands. According to the “Late Post” report, recently, after a two-month development, the fast-handed new product of the brand Momo has become a key product within the fast-handed. Prior to this, the fast hand was also on the line of social products “happy.”

For fast hands, whether it is to sprint 300 million DAU before the Spring Festival in 2020, or to achieve the revenue target of 15 billion in the new marketing business in 2019, the precipitation of private domain traffic and social attempts can all To a small boost.