There are some people in the world who can say what you can’t say, change the ending of the story

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If your career or family faces a major turning point and crisis, you can only recover it in three sentences.

What would you say?

I interviewed a small partner in the office:

Most people said they were very scared after listening, and they haven’t panicked yet;

VV and Xiaoli are worried that they will know nothing and blindly talk to themselves;

No one is confident that they can find the crux of the problem and turn over!

But there are some people in the world who can say what you can’t say and change the ending of the story. For example, Peng Lei, who served as the chairman of CPO and Ant Financial Service in Alibaba, followed one of the eighteen Arhats that Ma Yun started. When she was encircled by the “Big Banks” in 2013, she used the “exact expression” at the textbook level to reverse the situation.

At that time, Yu’s balance was born, and the bank’s “cake” was moved. Of course, the bank is afraid of the loss of savings, and there is a trick: Are you not investing in flexible interest rates? I simply lowered your transfer limit so that users can’t buy it.

The balance is dead and dead. Peng Lei shouted three words to the bank:

1. The total amount of Yubao is large, but the deposits that come out actually account for only 1% of the total deposits;

2. Yu’ebao is not Alipay’s strategic product, not to subvert anyone, or to defeat who;

3. Alipay looks forward to continuing good cooperation with major banks.

Behind the short three sentences, Peng Lei broke through the conventional thinking mode: instead of talking about the dilemma of Yu’ebao, he looked at the problem from the perspective of cooperation. Banks are afraid that competition will lead to business loss and the industry will be subverted. Then I will tell you that “Yuebao will not pose any threat to the bank”; then, by showing weakness to the bank, we will not only want to compete but also cooperate for a long time.

Soon, the banks got the information in the Peng Lei language, and one of them started to be strong, and they got huge profits from the cooperation with Alipay. The crisis quickly disappeared from invisible.

Peng Lei’s three sentences seem simple, but it is the most important turning point of this crisis.

Do we admire Peng Lei’s ability to express accurately? It seems that it doesn’t stop there.

The so-called precise expression is just an appearance. “Cooperative thinking” is the behind-the-scenes push for expression!

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Have you ever felt what you said and didn’t convey your thoughts?

Example:

Talking about customers, they have tried their best to speak endlessly, but obviously the other party is unmoved.

The meeting explained the plan. Some people talked about the whole game. They can only see everyone playing mobile phones.

WeChat on the WeChat to ask for the demand, you have a long paragraph, but have not been able to reply for a long time. I didn’t dare to ask questions in my heart.

You feel bad about your husband’s hard work and care about a few words, but he is too much to be dismissed by Guan Dong Guanxi.

There are similar topics on the Internet that can’t talk, how to improve your presentation skills. Shyly, when I was just working, I really secretly searched for the “7 Principles” and “5 Tips”. However, it is not useful, because the root of poor expression is not skill, but thinking.

In the course “Building Personal Influence,” Cui Wei uses the “Pyramid Principle” to reveal the difference in thinking behind expression.

Alibaba CPO tells you | Standing on the top of the pyramid, never ending  Speak Click on the picture above to listen < /p>

Our daily expression is at the bottom of the pyramid, and the focus is “What happened”, passing the facts I know to you as much as possible (think of whether you sent or received Long stories and news that have been visited)

The more efficient expression is at the apex of the pyramid, keeping a close eye on “What do I want to achieve with you”, telling you the most important thing you need to know.

Our company’s small D interview new employee, she submitted the interview record, can not wait to record every sentence of the interview:

The boss asked the interviewer about his work experience. The interviewer said that she worked in three companies and crossed the line once.

I have done N projects such as XXXX, what problems have been solved in the first project, what achievements have been made in the second project….

Let the boss know the comprehensive information as much as possible. It seems normal, right? But this means that the boss has to read a long record to get a conclusion on whether to accept. In the course, Cui Weiguan called this process called “climbing pyramid”.

Alibaba CPO
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