On July 25, the first day of the second batch of centralized land supply in Shanghai, all 17 Listed plots were sold, with a total transfer fee of about 42.217 billion yuan. Among them, 9 plots were only one real estate enterprise participated in the bidding, and there was no on-site bidding, and the bottom price was traded; The two urban village reconstruction projects were also sold at the base price; In addition, more than 6 plots have been auctioned by bidders to enter the on-site bidding process, and 4 of them touch the suspension price and enter the one-time quotation process< Img alt= "image source: China Index Research Institute" style= "width:600px;" src=" https://imagecloud.thepaper.cn/thepaper/image/207/567/204.png ">

Image Source: Zhang Kai, head of the land business department of China Index Research Institute, a third-party research institution of China Index Research Institute, said that in the current adjustment period of the real estate market, the risk aversion trend of real estate enterprises’ investment is more obvious, and the core cities are still pursued by real estate enterprises. Shanghai as a whole has a rapid de urbanization speed and sufficient profit space, which has a strong attraction for real estate enterprises.

< / div > Zhang Kai said that policies such as the settlement of Shanghai have a certain boost effect on the land market,” Zhangjiang ” There are a large number of high-quality enterprises enjoying preferential policies for settlement in the region. The customers of the two plots that hit the top this time – the plot of Chengnan Community in Chuansha new town and the plot of central town in Tang town in the new area come from this region. With the integrated development of industry and City in this region, the demand for house purchase is expected to further increase, and real estate enterprises will also accelerate the pace of layout here< Br > < div class= "contheight" > < / div > this time, there are four plots that touch the suspension price and enter the one-time quotation stage, two of which are located in Pudong New Area, one in Putuo District and one in Changning District< Br > < div class= "contheight" > < / div > plot c06-03, unit pdp0-0706, Chengnan community, Chuansha new town, Pudong New Area, attracted three bidders to enter the one-time quotation stage. Finally, Shanghai Jiachuan Real Estate Co., Ltd., owned by Lujiazui (600663.sh), won at a total price of 4.77 billion yuan, with a floor price of 37452 yuan / square meter, a premium rate of 9.44%, and a real estate linkage price of 64000 yuan / square meter< Br > < div class= "contheight" > < / div > the other two bidders for the plot are the consortium of Shanghai poly Jianjin Urban Development Co., Ltd. and Shanghai Construction Engineering Real Estate Co., Ltd. under poly development (600048.sh), and the consortium of Shanghai Hongrun Real Estate Co., Ltd. and Xiangyu real estate group Co., Ltd. owned by China Merchants Shekou (001979.sz)< Br > < div class= "contheight" > < / div > the transfer document shows that the plot is planned to be used for ordinary commercial housing, with a transfer area of 63675.3 square meters, a plot ratio of 2, and a starting total price of 4.358 billion yuan< Br > < div class= "contheight" > < / div > plots c-01b-09, c-01b-10 and c-01b-13, unit pdp0-0405, central town, Tang Town, Pudong New Area, attracted five bidders to conduct on-site bidding. After 42 rounds of bidding, the “suspension price” was reached, and the one-time written quotation stage was entered< Br > < div class= "contheight" > < / div > finally, Shanghai HUAFA ChuangSheng Real Estate Co., Ltd., owned by HUAFA Co., Ltd. (600325.sh), won the plot at a total price of 4.489 billion yuan, with a floor price of 40739 yuan / square meter and a real estate linkage price of 70620 yuan / square meter< Br > < div class= "contheight" > < / div > according to the Shanghai land market, the other four bidders for the plot are the consortium of Shanghai Hongrun Real Estate Co., Ltd. and Xiangyu Real Estate Group Co., Ltd. owned by China Merchants Shekou (001979.sz), Shanghai poly Jianjin Urban Development Co., Ltd. under poly development (600048.sh), and Shanghai Pudong New Area real estate (Group) Co., Ltd, A consortium of Shanghai Jiachuan Real Estate Co., Ltd. and Shanghai Construction Engineering Real Estate Co., Ltd. owned by Lujiazui (600663.sh)< Br > < div class= "contheight" > < /div> the transfer document shows that the plot extends from four directions to Youren road in the East, planned plot c-01b-06 in the south, Yundi road in the West and Tanglong road in the north; It is planned to be used for other commercial services and ordinary commercial housing, with a sold area of 55089.5 square meters, a plot ratio of 2, a planned construction area of 79497.2 square meters, and a total initial price of 4.105 billion yuan< Br > < div class= "contheight" > < / div > Suzhou tengmao Real Estate Co., Ltd., controlled by China Jinmao (00817.hk), won the plot 026-01 of Taopu science and technology smart city (unit w06-1401) in Putuo District at a total price of 3.529 billion yuan, with a premium rate of 8.91%, a transaction floor price of 47321 yuan / square meter, and a real estate linkage price of 83000 yuan / square meter< Br > < div class= "contheight" > < / div > the transfer document shows that the plot is planned to be used for ordinary commercial housing, with a transfer area of 29828 square meters, a plot ratio of 2.5, a planned construction area of 74571 square meters, and a starting total price of 3.24 billion yuan< Br > < div class= "contheight" > < / div > the plot attracted a total of four bidders, including the consortium of Shanghai Baohua Enterprise Group Co., Ltd., Shanghai poly Jianjin Urban Development Co., Ltd. and Lianfa Group Nanjing Real Estate Development Co., Ltd., and the consortium of Shanghai Zhucheng Real Estate Co., Ltd. and Shanghai Yuezhu Real Estate Co., Ltd. controlled by Xiamen Guomao Real Estate Co., Ltd< Br > < div class= "contheight" > < / div > Shanghai Chengtou land (Group) Co., Ltd. won the plot 77-01, 17/1 hill, block 232, Xinjing Town, Changning District with a total price of 2.763 billion yuan. The transaction floor price was 99884 yuan / square meter, the premium rate was 9.67%, and the linkage price of real estate was 163000 yuan / square meter< Br > < div class= "contheight" > < / div > the transfer document shows that the plot is planned to be used for ordinary commercial housing, with a transfer area of 23048 square meters, a plot ratio of 1.2, a planned construction area of 27657 square meters, and a total initial price of 2.519 billion yuan< Br > < div class= "contheight" > < / div > the plot attracted a total of 6 bidders to participate in the auction, including Shanghai Changzhi Enterprise Management Co., Ltd., a consortium of Shanghai Hongrun Real Estate Co., Ltd. and Nanchang Municipal Public Real Estate Group Co., Ltd., Xincheng Holdings (601155.sh), and China Enterprise (600675.sh), which are controlled by Shanghai Changning Real Estate Management Co., Ltd.