After the butterfly keyboard was squandered by some users, Apple introduced a new keyboard design based on the structure of the scissors.

Editor’s note: This article is from Love Faner, the author is cold thinking.

If a person doesn’t like a Windows laptop, then his reasons are mostly varied. The touchpad does not work, the system is not stable enough, the durability is not enough, and so on. But the reason people don’t like MacBook are very concentrated. They hate the MacBook’s butterfly keyboard, and may hate another price beyond imagination.

On November 13, Apple released the long-awaited 16-inch MacBook Pro. The price of 18999 is still very “apple”. If you have a good attitude, you can say “Yao is not a problem, expensive is my problem.” If the mentality collapses, I would like to push the pot onto the butterfly keyboard head. “The keyboard is difficult to use, don’t buy it.”

Hey, isn’t it, the 16-inch MacBook Pro isn’t a butterfly keyboard?

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

Yes, the new MacBook Pro re-enables a new keyboard design based on the scissor-foot structure to reduce the stickiness and looseness of a single button tapping in different positions, ensuring stability and solidity.

Phil Schiller, senior vice president of global marketing at Apple, is accepting Cnet, I also talked about the latest MacBook Pro 16 and its scissor keyboard. He said that the previous butterfly keyboard has made some progress in some aspects, making the feeling of knocking the keyboard more solid and stable. Some users really like the butterfly keyboard, but many people hate it.

Users have different reactions and we have some issues to solve.

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

After Apple’s butterfly keyboard was squandered by some users, the Apple team continued andProfessional customers discuss the keyboard they want most. To know what people like, Schiller says his team has gone deep into the physiology and psychology associated with typing.

The new keyboard design based on the structure of the scissors foot is the answer sheet that Apple handed over.

The actual feeling we got started with is that the new keyboard is not as easy to accumulate as before. Compared to the previous butterfly keyboard, its keystroke is longer, the sound is softer, and the feedback is more realistic.

The new keyboard has a keystroke of 1mm, which is twice the previous one. Although there is still a big gap compared with most Windows notebooks, if you are used to using a butterfly keyboard, you may still have the feeling that the butterfly keyboard is finally gone when you touch the new keyboard.

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

When asked if the keyboard of the 16-inch MacBook Pro would be used on other MacBooks, Schiller gave an ambiguous answer, saying that they would continue to study two different keyboards and let them go hand in hand.

Although people sometimes underestimate the workload of keyboard design, the design of keyboards usually requires a lot of work. This is why most keyboards in the industry do not change or update in 10 to 20 years, so keyboard adaptation notebooks require a lot of work.

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

After the butterfly keyboard was criticized by users, Schiller said that he could understand users because they had great enthusiasm for all aspects of their favorite products. At the same time, he is also proud of his team – they don’t overreact, just choose to spend time researching, going to work, and understanding what the user wants.

No matter what user feedback, there is always something we need to learn to make the product better. So what can we do to make it better? Can we do better on the existing basis?

The team has been on the keyboard for the past few yearsThe energy that has been paid has also paid off. Schiller revealed that “some of the most enthusiastic feedback on the MacBook Pro 16 keyboard comes from professional users.”

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

In addition to the keyboard, the Touch Bar and Esc buttons are also of great interest.

In the 16-inch MacBook Pro, the ESC keys and Touch ID keys on both sides are no longer integrated, maintaining a certain key spacing with the middle touch bar. The two have separate physical keys, which reduces the possibility of false touches, and the feedback of the Esc key is also back to the MacBook Pro.

At Schiller, after the TouchBar was launched, the most dissatisfied user was the disappearance of the Esc entity button. So they made changes in the new version, keeping the TouchBar and leaving room for the Esc key and the Touch ID.

Apple executives talk about the new MacBook Pro, the original new keyboard is like this

▲ Image from: 9to5Mac

In addition to specific design principles, Schiller was asked about the relationship between MacBook and iPad.

Schiller first made clear that they would not merge the product line of Mac and iPad, and they will continue to explore the application value of different scenarios. “About ten years ago, when Jobs announced the birth of the iPad, it was a new product between the iPhone and the Mac. It must have its own reasons for existence to meet the needs of your life.” p>

A lot of people spend more time on the iPad than they spend on the computer.

If you merge your MacBook and iPad, the consumer will get a product between them, but the “middle” stuff will never be independent.