After experiencing rapid growth in the past three years, Heartbeat Limited chose to continue its journey in the global game market as a listed company.
After experiencing rapid growth in the past three years, Heartbeat Limited has chosen to continue its journey in the global game market as a listed company. The proclamation announcement said that it will be offering shares from November 29 to December 5, and it is planned to be officially listed on December 12.
Compared to the name “Hearts”, games such as “Wonderland M” and “Girls’ Frontline” released by this company and TapTap, China’s largest gaming community and platform, are more well-known. p>
According to Frost & Sullivan’s data, in 2018 mobile game revenue, the hearts and minds of overseas game operations ranked fifth among Chinese game operators, with both game development and distribution capabilities, and own games. User platform. Because of this, Heartbeat has also acquired a total of 23 million US dollars (about 180 million Hong Kong dollars) for placing shares, including Byte Beat, Miha You, Lilith and Folding Paper, while IGG, Sanqi Mutual Entertainment, Youzu Network, Ji Well-known game companies such as Bit have long been shareholders of the company before going public. p>
Click to watch the heartbeat IPO promotional video span> p>
According to the prospectus disclosure, the heartbeat income mainly comes from game operation and information service income. In 2018, the heartbeat income and profit reached 1.89 billion yuan (unspecified units are in RMB, the same below) and 350 million yuan, In the past three years (2016 ~ 2018), the compound annual growth rates of revenue and profit were 57% and 289%, respectively, and the business is in a period of rapid growth. p>
In the first five months of 2019, my heart’s revenue and profit were 1.03 billion yuan and 270 million yuan, respectively, which also achieved a substantial increase compared to the same period last year. As of September 30, 42 games have been operated, including the role-playing games “Legend of Wonderland M” and “Shenxiandao” HD remakes, the trading card game “Girls Frontline”, and the turn-based strategy game “Sweeping Thousands “And the arena game” Sausage Party “. The above five games have attracted more than 120 million players worldwide. In addition, Heartbeat also operates 12 paid games. p>
The prospectus shows that as of 2016, 2017, 2018, December 31, 2018 and May 31, and September 30, 2019, Xinxin did not have any borrowings or unused bank credit. In addition, the goodwill of the heart network is only in the early 100 million yuan, and cash flow from operating activities has been positive for two consecutive years.