To be successful in a side job, you need to have these three insights.
Editor’s note: This article comes from WeChat public account “Vitamin Vitamin” (ID: Weixiaowei6) , author: Victoria small vitamins key creative.
There is a hot question on Zhihu: Why do some people not make money in 10 side jobs?
The reason I find it difficult is: I haven’t thought through the path of failure.
For example, if you write a manuscript as a public account, it seems that the grassroots trumpet can increase 100,000 by writing a dozen articles, and one million can be written by writing 20 articles.
The “public account teachers” who pay for knowledge say that they succeed as they please.
At first glance, it seems that as long as you are willing to write, you can live as a mimon, a new age, and read at ten.
But in fact, we have seen too many trumpet, and disappeared after doing it.
The so-called sideline business was originally “The Palace Fighting Opera Girl Who Can’t Live The Second Episode”.
What is the reason for this?
In fact, when many people start their side business, they just calculate the ideal “profit formula” in their minds, and often ignore the failure factor.
For example, the bonus period, differentiation, product positioning, resources around you, your own capabilities … and so on, estimating the difference will directly push you to the abyss of failure.
I recently had another addiction to doing sideline work in my spare time.
What I do is sell earrings in my circle of friends.
However, instead of reselling like Weishang, I try my best to make my own products and brands.
Invested 500 yuan, and made 1,000 yuan two weeks later. In the process, I got some inspirations and shared them with you.
A sideline should be from 1-100. Don’t touch the trick from 0 to 1.
First of all, the root reason for my quick payback is: This business didn’t start from zero.
Once my friend took me to the market and found a stall selling earrings that caught my attention.
The leather earrings she sells are all original products, designed and made by the owner himself.
I like it very much, and it seems to be a good business.
I enumerate the reasons:
1. There is a frequency of consumption. Most girls now have several pairs of earrings, and a pair of clothes is also normal;
2. The customer price is not high and the decision cost is low;
3. The raw material is leather, don’t worry about it becoming outdated;
4. The more leather you put on, the more beautiful and the better the condition. There is an inherent retro style, which is a style that many young people like.
In fact, there is a lot of business, but why do I seem to have to do this?
It’s simple, I have the foundation.
I know how to design. I also understand aesthetics. I’ve done earrings in Weishang. I also have a partner in earrings.
It was precisely because I didn’t have to start from 0 that I moved this small sideline.
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If you don’t understand what I mean, I can make an analogy. Suppose, there are two businesses for you to choose:
One, it’s a wedding shop you like, but you have n’t studied design, and you do n’t know the materials, but you like it very much;
Another is to open a roast meat shop. You do n’t know much, but your family is a farm, your parents are still chefs, but you are not interested in making roast meat.
What would you choose?
I can tell you my answer: if the fundamental purpose is to improve your life, then it must be a barbecue restaurant. If it is not bad money, then you can choose what you want.
In short, a business with core competitiveness is more important than everything else, even higher than your interests and your favorite at the moment.
When you have no room for blood and nothing else, your enthusiasm will be wiped out by the burnout. Then you will know if you are
1. There is a frequency of consumption. Most girls now have several pairs of earrings, and a pair of clothes is also normal;
2. The customer price is not high and the decision cost is low;
3. The raw material is leather, don’t worry about it becoming outdated;
4. The more leather you put on, the more beautiful and the better the condition. There is an inherent retro style, which is a style that many young people like.
In fact, there is a lot of business, but why do I seem to have to do this?
It’s simple, I have the foundation.
I know how to design. I also understand aesthetics. I’ve done earrings in Weishang. I also have a partner in earrings.
It was precisely because I didn’t have to start from 0 that I moved this small sideline.
If you don’t understand what I mean, I can make an analogy. Suppose, there are two businesses for you to choose:
One, it’s a wedding shop you like, but you have n’t studied design, and you do n’t know the materials, but you like it very much;
Another is to open a roast meat shop. You do n’t know much, but your family is a farm, your parents are still chefs, but you are not interested in making roast meat.
What would you choose?
I can tell you my answer: if the fundamental purpose is to improve your life, then it must be a barbecue restaurant. If it is not bad money, then you can choose what you want.
In short, a business with core competitiveness is more important than everything else, even higher than your interests and your favorite at the moment.
When you have no room for blood and nothing else, your enthusiasm will be wiped out by the burnout. Then you will know if you are