Tiger sniffing: Buying a house is always a hot topic in China, and with the development of the real estate industry, people’s demand for buying a house is also changing dramatically. Whether it is investment demand or self-occupation demand, we are now completely different from 30 years ago.

This article From the WeChat public account: really called Lu Jun (ID: zhenjiaolujun0426).

The real estate industry has experienced rapid development for 30 years, and you will find that every ten years, some changes occur.

In the first decade, in the early stage of the real estate market, real estate entered the market economy as a commodity. Consumers’ perception of real estate was unfamiliar. Developers had the final say. Whatever developers built a house, consumers bought a house.

In the second decade, real estate experienced a golden decade of rapid development. At that time, the developer, who had a large land reserve, was the boss. This is also the era when buyers can make money with their eyes closed. The rich are the target customers. Investors are the main force in this cycle.

In the third ten-year cycle, real estate has entered a cycle in which it just needs to be replaced and enters the market at the same time. The real estate appreciation bonus period has passed, and the regulation has crowded out investors. The basic types of customers in the market are divided into two categories: just-in-demand and replacement.

It can be found that every ten years, the main population of home buyers is changing. Correspondingly, the products on the market are also changing with the needs of the crowd.

With the batch of entry into the property market after 00, we can foresee a 10-year structure of the population in the property market. These people are most likely:

01 Old and small holders enter the property market

Most of the current listings on the market are old and small. We have mentioned this ratio before, probably