This article is from the WeChat public account: Aoyama Capital (ID: cyanhillvc) , author: Ai laughing, head from FIG: IC photo
The 2018 Top 500 World Brands is an exclusive (World Brand Lab) remarks “label =” Remarks “> (Fifteenth) The” World Top 500 Brands “list was announced on December 18, 2018 in New York, USA.
Among them, the consumer brands that are related to the food, clothing and housing of all people occupy a large number of positions. Almost all of the well-known and well-known brands that are well-known in the world are also absolute dominant positions in their respective industries and categories.
So how difficult is it for a consumer goods company to enter the Fortune Global 500? Are there some interesting numbers that can reflect the commonalities and laws of these world-class brands? We can feel this list together in several dimensions.
We select clothing (Clothing and Apparel + Luxury Goods + Watches and Jewelry) , food (Catering + Food & Beverage) , live (Hotel) , line (Cars and Parts) , use (Personal Products + Daily Chemicals) <