This article comes from the WeChat public account:AppSo (ID: appsolution), author: Musi, title figure from: John Wick

You may be accustomed to console games that cost three to four hundred yuan each, but on the upcoming new consoles for PS5 and Xbox Series X, this budget is estimated to have to go up a bit.

Recently, 2K Games, which is responsible for the development of the “NBA 2K21” game, announced that the next-generation version of this game will be sold at a price of $70, breaking the traditional “3A game only sells for $60” in the past years. .

“NBA 2K21” is divided into two versions of this generation (PS4\Xbox One S) and next generation (PS5\XSX), the prices are 59.99 and $69.99

The NBA 2K series is also regarded as one of the top brands in the European and American game markets. The price will increase at this time. Presumably, it is also hoped to establish a new price system.

More importantly, after having the first person to eat crabs, other manufacturers who are hesitant about pricing will likely follow up.

There is no unified conclusion on whether the price of 3A games will be increased.

For a long time, the topic of whether the price of 3A games should be raised has not stopped. For developers, the soaring production costs are the most direct reason for the price increase. It is already difficult to obtain equivalent returns by selling the game body alone for only $60.

Development costs have risen, games are more expensive to sell, and it seems reasonable. But whether players and the market can’t buy them is another problem.

US$60, a pricing habit that lasts 14 years

Video games are not set at $60 from the very beginning.

As early as the 1990s, the price of games in North America, Japan, and other regions was more casual. For example, on early consoles such as SFC, you will see a price tag of $40, and up to $100. example of.

In the 1990s, the price of a game could go to $100. Picture from: Resetera