Published | Tiger Sniff Business Group

Author | Cuba Libre

Title map | INS account “ crossingtherunway”

Switch and Dong Sen (“Let’s gather! Animal Friends”) has become a frequent visitor on hot searches.

Before today ’s delisting rumors, there has been news of Japan ’s out of stock on the Switch: Nintendo announced that all its NS (Nintendo Switch) < / span> Game console shipments will be suspended this week, and next week ’s shipments will be announced separately.

Before the stock was out of stock, the price of the non-National Bank version of the Switch host has increased by as much as 100%, the Switch Lite version has also generally risen by several hundred yuan, and the price of the limited version of the Switch Switch that has been produced has reached nearly 5,000 yuan. The price of Dongsen Cassette on the e-commerce platform has also risen from the original 380 yuan to 650 yuan.

Another news about Hotsun on Hot Search is that the luxury platform NET-A-PORTER (NAP) announced as the first A fashion brand on the island, it is said that it has teamed up with many well-known Chinese designers to create exclusive skin drawings and created a number of scenes with great brand style.

In the hands of some players who already have the financial product Switch, the dynamic forest used to fish and plant trees and dig fossils has become a show for free luxury goods. In this way, people’s consumption behavior has produced some wonderful interactions.

Luxury floor cleaning

Dongsen is not a pension game, it is actually a financial game that allows you to borrow money and stocks; Dinsen is actually not a financial game, it is a dress-up game.

In thisIn the game, in addition to the various styles and styles of clothes provided to players by themselves, players can also use “My Design” for pixel cutout, free design, and can also buy other players at the clothing store on the island. Of ready-made design code.

This high-degree of freedom DIY option has inspired the imagination of clothing and lifestyle-related designers. At the same time, it has allowed people in the reality to wander at the door of the fashion palace and “wear” it for free. New show. Netizens have sighed: in real life, as poor as possible, moving Senri to “luxe jio” with luxury goods.

Some apparel brands have already smelled this opportunity to spread. Interface news It has been reported that Peacebird once invited Dongsen players to design Peacebird costumes in the game, and the best will receive the actual clothing from the brand.

A large number of related accounts and posts have been born around DIY and luxury DIY.

For example, the account named @crossingtherunway on the INS has been following the Dyson game since 2014 and uploading fashion codes from time to time. The latest brands uploaded on its account include LV, Gucci, Chanel, Prada and Celine. Players can The QR Code provided by it is free to use in Dongsenli.

BoF Fashion Business Review introduced this account Founded by web designer Shel Orock and industrial designer Richmond Young, they have been playing Animal Crossing since 2002. Their accounts have been operating on Tumblr and Instagram for many years, transforming the fashion models of major fashion brands into the game, and Share with fans via QR code.