This article comes from the WeChat public account: Qingji (ID: tsingnotes), the original title is “Four-year 500 billion, Haier’s” Great Leap Forward “headquarters competition “War”, the title picture comes from: IC photo
For Shanghai, Haier was moved.
In September 2019, Haier ’s 3rd Rendanheyi International Forum left Qingdao for the first time and was selected in Shanghai.
On the day of September 20, Shanghai Municipal Party Secretary Li Qiang received three Nobel Prize winners from Zhang Ruimin and Haier, and gave Haier face.
The talks are not long, there are customer sets, but there are also dry goods.
Li Qiang said that Haier Group is welcome to take the opportunity of the industrial Internet platform to land in Shanghai to further increase its investment in Shanghai and achieve greater development.
Zhang Ruimin said that he will firmly grasp the major opportunities for Shanghai ’s development, actively support the construction of Shanghai ’s “five centers” and “four major brands”, put more new projects, new applications and new models in Shanghai, and deepen cooperation To achieve common development.
Li Qiang said that “the Haier Group took the industrial Internet platform as the opportunity to land in Shanghai” is a dry product.
Zhang Ruimin’s position also has mysteries.
On June 29, 2017, Haier Group ’s first regional headquarters outside Qingdao, Shandong, landed on the Songjiang G60 Science and Technology Corridor.
According to the tripartite agreement signed by Haier Group, Shanghai Songjiang District Government and Lingang Group, Haier will invest more than 10 billion yuan to build the first regional headquarters and six core functional sectors outside Qingdao to create a nationwide field of intelligent manufacturing and industrial Internet Benchmarking project.
Cheng Jiangmin, secretary of the Songjiang District Committee, expressed great enthusiasm for Haier. “Before I heard that Haier is planning to select a site nationwide, we immediately flew to Haier’s headquarters in Qingdao.” After in-depth negotiations, after just three or four weeks of docking , The two sides have finalized the plan to settle in Shanghai Songjiang.
In two years, the cooperation between Haier and Shanghai has been steadily advancing.
On the day of September 20, 2019, before accepting the meeting with Shanghai Municipal Party Secretary Li Qiang, Zhang Ruimin participated in the launching ceremony of the COSMOPlat Kaos National Dual Cross-Platform Innovation Application Experience Center held at the G60 Science and Technology Building, which was released on the spot. COSMOPlat’s Chinese name “Kaos”.
This degree was interpreted by the outside world as the headquarters of Kaos settled in Shanghai.
According to public media reports, Haichuanghui ’s global headquarters, which is Haier ’s entrepreneurial sharing platform, has been determined to be in Shanghai.
One
Whether in Qingdao or in most media reports, what Haier COSMOPlat tried was greatly underestimated.
According to Haier’s official introduction, COSMOPlat is Haier’s first industrial Internet platform with independent intellectual property rights in China and the world’s first introduction of users’ full process participation experience. Haier COSMOPlat is like an engine, inputting the driving force of development to enterprises from all walks of life.
It’s very mysterious, In fact, one of the core functions of COSMOPlat is to greatly improve the efficiency of resource integration .
So to speak, if Ali builds a closed-loop commercial Internet platform and big data center that can connect all parties, Haier COSMOPlat hopes to build a closed-loop industrial Internet platform with all parties involved Industrial big data center.
In China, apart from Huawei, most companies can’t talk about the core technology, but the ability to integrate resources and cost control in a short time.
In Europe, because there is no huge population, there is little achievement in consuming the Internet, but because of the developed manufacturing base, and has been using the Industrial Internet to achieve cost reduction and efficiency.
According to the definition of “Industrial Internet” by General Electric in 2012:
The essence of the industrial Internet is to connect equipment, production lines, employees, factories, warehouses, suppliers, products and customers through an open and global communication network platform, and share various elements of the entire process of industrial production Make it digital, networked, automated, and intelligent, so as to achieve efficiency improvement and cost reduction.
From this point of view, COSMOPlat is a real Internet industrial platform.
According to its official promotion, COSMOPlat can achieve, “The rate of product non-storage increased to 75%, the mass customization of user participation in the whole process accounted for 24%, and the mass customization of customer participation accounted for 51%.”
In this epidemic, the speed and depth of Haier COSMOPlat’s integration of resources have been fully reflected.
On January 30, Haier COSMOPlat launched a new coronavirus-infected pneumonia epidemic medical material information sharing resource gathering platform, which became a platform for connecting hospitals, governments, communities, enterprises and other multi-party materials and information.
On February 8, with the help of Kaos COSMOPlat Industrial Internet Platform, a NissanA fully automatic production line of disposable medical masks with a capacity of 100,000 pieces was put into trial production in the Houma Economic Development Zone in Shanxi.
Two
COSMOPlat and Shanghai’s “brows and eyebrows” are not good news for Qingdao, which is committed to recreating the industrial Internet and reshaping “Made in Qingdao”.
But now, Haier is likely to continue to bet on Qingdao and grow together with Qingdao.
On the morning of March 5th, Haier Group’s development symposium was held in Haier Group.
The theme of the conference is to study the development plan of “500 billion yuan in four years, rebuild a new Haier” and accelerate the creation of an industrial cluster of 500 billion yuan.
Know that Haier took 10 years from 100 billion in 2004 to 200 billion in 2014, and now Haier hopes to achieve more than 200 billion growth in 4 hours. This is not a bold idea.
However, in the era of the Internet of Things, the growth of enterprises has not been traditional linear growth, but exponential growth. Either use capital and industrial integration to burst into a head power in the industry, or gradually be eliminated gradually. Or be integrated.
Obviously, Haier ’s plan to build a 500 billion industrial cluster is a kind of capital thinking, which largely matches Qingdao ’s current development.
The biggest problem that Qingdao is currently facing is the lack of economic vitality and the lack of competitiveness of local industrial enterprises. On the one hand, Qingdao hopes to use today ’s investment to achieve the future of changing cages and birds. How to transform and revitalize traditional industrial enterprises through 5G, artificial intelligence and other technical means.
Haier’s layout of the Industrial Internet and COSMOPlat’s ideas seem to give Qingdao some inspiration.
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