82.8 billion users, of which 69.9 million are from the United States. Since the price of Netflix subscription was originally US$9 per month, and the cheapest TV subscription package in the United States also needs to pay at least US$20 per month, this price gap makes the younger generation more inclined to use Netflix’s streaming media service to obtain entertainment content for film and television.
Since its establishment in 2007, Netflix has more than 10.2 million paid subscribers. As of press time, Netflix has a market value of US$216.8 billion, almost 13 times that of iQiyi.
After conducting a lot of data comparisons, let us return to the question raised at the beginning: Is music streaming more favored by investors than video streaming? After seeing Netflix’s record, I believe everyone has given a negative answer to this question.
Spotify’s stock price has soared due to the exclusive license of multiple high-quality podcast content. Netflix’s target stock price has been repeatedly raised due to the surge in paying subscribers during the epidemic. The market value of listed companies is affected by market interest rates, currency stability, socio-political and economic situations, and people’s psychological factors. However, in essence, it reflects investors’ expectations and judgments on the company’s future operating conditions.
So, music streaming media is not necessarily more favored by investors than video streaming media, but companies with healthy capital and good business models will definitely be potential stocks that users and investors are optimistic about.