Compared with Apple’s just launched its first 5G mobile phone not long ago, Huawei has achieved the third generation of 5G mobile phones.

Huawei releases Mate 40 series

On the evening of the 22nd, Huawei held an online global new product launch. The Mate 40 series was officially released, including four models of Mate40, Mate40 Pro, Mate40 Pro+, and Mate40 RS Porsche Design. The price starts from 899 Euros and the highest is 2295 Euros. , The maximum is approximately RMB 20,000.

Compared with Apple’s just launched its first 5G mobile phone not long ago, Huawei has achieved the third generation of 5G mobile phones. It is worth noting that the Mate40 series is equipped with a new 5-nanometer Kirin 9000 5G chip and integrates Huawei’s most advanced ISP technology. As Huawei suffered a chip supply crisis, the Kirin 9000 chip has become out of print. According to Yu Chengdong, the Kirin 9000 chip on the Mate40 series is twice as fast as other manufacturers in 5G uplink speed.

In terms of functions, the Mate40 series has ultra-wide-angle shooting, 3D face unlocking, and AI airborne control. Unlike the iPhone 12 which only supports face recognition, the Mate40 series supports dual face and fingerprint recognition, which makes unlocking and payment more convenient, and the user experience is slightly better. At the same time, Huawei Mate40 series supports wired and wireless two charging methods.

At this press conference, Huawei also launched a newly upgraded Huawei terminal Cloud services and wireless headsets, smart watches, smart speakers, smart glasses and other products.

According to Yu Chengdong, Huawei currently has 1 billion devices connected to consumer terminals, of which 7 are mobile phones, and Huawei’s wearable device market share ranks first in the world. According to Huawei’s latest performance, in the first three quarters of 2020, Huawei’s sales revenue reached 671.3 billion yuan, a year-on-year increase of 9.9%. Compared with the same period last year, the growth rate has slowed down, with a net profit margin of 8%, which is a slight drop.

At present, the first pre-sales of Huawei Mate40 Pro and Mate40 Pro+ have been exhausted on JD.com. Huawei’s official website and Tmall flagship store also announced the second wave of pre-sales today.

Editor-in-chief’s comment: Under the chip crisis, the Huawei Mate 40 equipped with Kirin 9000 out-of-print chips was sought after by the market as soon as it was open for pre-sales, allowing Huawei to gain favorable support in the battle for the 5G market with Apple.

Mate 40’s hot sales performance is due to the excellent configuration and quality of the product on the one hand, and the scarcity caused by the chip ban, which has led to market rush.

Since it was sanctioned by the United States last year, Huawei has begun to shift its business focus to the domestic market, with significant results. In the second quarter of this year, Huawei’s domestic market accounted for 70% of its global shipments. At present, China is still the main market for Huawei’s product sales. However, unlike last year, this year Huawei has to solve two major problems before it may impact higher sales…

↓↓Scan the QR code below to unlock the full content↓↓

Scan the QR code to unlock the complete content