Xiaomi and other domestic mobile phone manufacturers increase orders mainly to capture mid-to-high-end, mid-to-low-end mobile phones and the mainland market. The overall shipment volume will be higher than that of the focused high-end markets such as Apple and Samsung.
Xiaomi, OPPO, vivo, etc. significantly increase parts orders
According to reports, in order to seize the market share vacated by Huawei mobile phones, recently, domestic mobile phone manufacturers such as Xiaomi, OPPO, vivo and other domestic mobile phone manufacturers have expanded their orders for Taiwanese parts. The number of orders has increased by at least 10% over the previous period, and orders for some products have increased by 20%. . MediaTek, Duntai, Supreme, etc. may benefit from this.
It is said that Xiaomi and other domestic mobile phone manufacturers increase orders mainly to capture mid-to-high-end, mid-to-low-end mobile phones and the mainland market. The overall shipment volume will be higher than that of the focused high-end markets such as Apple and Samsung.
Previously, according to supply chain news, manufacturers such as Xiaomi and OPPO are hoarding mobile phone parts and increasing production. They plan to produce 200 million mobile phones in 2021.
According to a data report released by the market research organization CINNO, in the third quarter of this year, Huawei occupies the top spot in the sales of domestic smartphones, followed by vivo, OPPO, Xiaomi and Apple. Among them, Huawei, vivo, and OPPO accounted for nearly 70% of the total domestic sales in this quarter, but the year-on-year decline was more than 20%. Huawei’s decline was the largest year-on-year, reaching 29%. The sales of Xiaomi and Apple increased by 26% and 9% respectively. The overall demand for the domestic smartphone market has also been weak, with total sales falling 19% year-on-year.
Editor-in-chief’s comment: As competition in the smartphone market intensifies, there is less room for growth. The market share that Huawei vacated due to chip obstruction is a rare market opportunity for domestic mobile phones such as Xiaomi, OPPO, and vivo. Although domestic mobile phones such as Xiaomi, OPPO, and vivo have not been very successful in the past in impacting the high-end smartphone market, as Huawei is deeply mired in the chip crisis, other domestic mobile phones ushered in the opportunity to stand up…
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