From November 1 to November 11, there were 102 industrial belts with turnover exceeding 100 million on Tmall Double Eleven, of which 10 industrial belts exceeded 1 billion.
Taobao special edition annual active users exceed 100 million, hundreds of industries bring double eleven turnover over 100 million
It is reported that as of November 11, the annual active purchase of Taobao Special Edition exceeded 100 million users. From November 1 to November 11, there were 102 industrial belts with turnover exceeding 100 million on Tmall Double Eleven, of which 10 industrial belts exceeded 1 billion.
According to Sina Technology, Alibaba Vice President and Taobao C2M Business Unit General Manager Qi Gong said, Taobao Special Edition does not rely on Taobao and Tmall to divert. Unique supply is the key to Taobao Special Edition. It is also the core difference between Taobao Special Edition and Taobao. Goods are traffic. Where there are goods that consumers need, consumers will Where to buy, vote with your feet.
Alibaba’s financial report for the second quarter of fiscal 2021 shows that Alibaba’s China retail market has 881 million mobile monthly active users. As of the end of September this year, Taobao Special Edition has settled in more than 145 industrial belts, and more than 1.2 million merchants have settled in.
In September this year, Alibaba disclosed at the 2020 Annual Investor Conference that in the past year, Alibaba’s annual active consumers in China’s retail market reached 742 million, and mobile active users increased by 119 million, of which 70% of new users came from the following Shen market. As of August this year, the monthly active users of Taobao Special Edition reached 55 million.
Taobao Special Edition was officially launched in March this year, focusing on low prices to seize the sinking market. Prior to this, Alibaba announced that its 1688 and Taobao special editions will be fully integrated, and the 1688 industrial resources belt will be fully connected to the Taobao special edition.
Comment from the editor-in-chief: Relying on the advantages of the industry belt and the resources of millions of merchants, Taobao Special Edition has become the key to Alibaba’s capture of the sinking market, and together with Taobao Live, it has become an important factor in stimulating Alibaba’s e-commerce business and traffic growth engine. Not long ago, Taobao Special Edition also opened the first “1 yuan more fragrant experience store”, and plans to open at least 1,000 “1 yuan stores” across the country within 3 years. Alibaba reduces dimensionality to block Pinduoduo and MINISO’s intentions Obviously…
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