Reading list for all entrepreneurs and entrepreneurs

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Editor’s note: 2020 is a crazy year, a year that is enough to rewrite history, and a year in which you can have more time to read and think. Now, a crazy year is about to pass. In order to set sail better next year, it is necessary to recharge and learn more decision-making methods, management skills, leadership strategies, and entrepreneurial lessons. To this end, Amardeep Parmar combined personal opinions and Goodreads.com and Amazon book reviews to select the 20 best business books of this year. You can refer to them. The original text was published on Medium with the title: The 20 Best Business Books of 2020

2020 is a crazy year. It’s understandable if you say that reading business books has slipped in your priority list. But this means you may have missed some of these gems.

From casual readers to bookworms, there are all kinds of books suitable for all kinds of people. Case studies, step-by-step guides, and leadership advice. I am a bookworm. I have read hundreds of business books in my life and learned a lot from them.

Rating these books is a very subjective thing, so I came up with a simple formula to rank these books. Just like movies, the first to write comments to these are super fans or individuals who know the author. I give a higher weight to the number of reviews, and then normalize to get a score of 100 points.

The following is not a list of my favorite books, but compiled based on the opinions of the highly engaged readers of Goodreads.com. Hope you can find something resonating in it!

AP: Rating given by Amardeep Parmar (from low to high)

GR: Goodreads.com rating and number of reviews

AZ: Amazon.com rating and number of reviews

#20 “Radical Uncertainty: Decision-Making Beyond the Numbers” by John Kay and Mervyn King

AP: 48 / GR: 4.05, a total of 257 reviews / AZ: 4.4, a total of 196 reviews

As you may not know, I worked as a research assistant at the Bank of England under Mervyn King. For me as a young economics student at the time, he gave me an almost fabulous halo. The book he co-authored with John Kay is like giving us a master class, telling us why we should not rely on mathematical models for everything, because all models rely on assumptions. Garbage in, garbage out.

#19 “Leadership is Language: The Hidden Power of What You Say — And What You Don’t” by L. David Marquet

AP: 53 / GR: 4.13, 366 reviews / AZ: 4.5, 259 reviews

This book makes an interesting discussion on some modern leadership recommendations, especially the rigid classification of different types of people. Don’t just think of being a doer rather than a thinker, try to be both. This book rejects strongman leaders and gives examples of why leaders should encourage everyone to speak actively. This book tells us to adjust the style according to the situation and give people an intuitive feeling that is reasonable.

#18 “Your Next Five Moves: Master the Art of Business Strategy” (Your Next Five Moves: Masterthe Art of Business Strategy), author Patrick Bet-David

AP: 54 / GR: 4.43, 272 reviews / AZ: 4.9, 924 reviews

Unlike the case studies or theory books on the list in this article, Patrick tells us what to do. He guides you how to understand yourself, master reasoning skills, how to build a team, how to expand the scale and play a role. He used a wealth of examples (from rascals to philosophers) to keep the whole book fresh.

#17 “Billion Dollar Brand Club: The Rebel Startups Disrupting Industry Empires” by Lawrence Ingrassia

AP: 55 / GR: 4.15, 399 reviews / AZ: 4.5, 79 reviews

What a title party! Fortunately, in addition to the title, this book also provides some insights, and it focuses on some Internet consumer startups fresh The well-known story above. Many people hope that their company can become the start-up discussed in this book. However, we have also seen excessive speculationExamples of work and what caused them to fail. For those who like case studies, you don’t have to think about whether to buy this book.

#16 “Continuous Innovation: The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time” by Jim McKelvey< /h3>

AP: 56 / GR: 4.20, 387 reviews / AZ: 4.7, 139 reviews

Jim McKelvey may not be a household name, but you should always know the Square he co-founded? The whole book is shining with his humble brilliance. Compared with other books written by billionaire entrepreneurs, you will be less inferior. Reading this book you will feel like you have received a warm hug, rather than just being back.

#15 “How I Built This: The Unexpected Paths to Success from the World’s Most Inspiring” (How I Built This: The Unexpected Paths to Success from the World’s Most Inspiring Entrepreneurs), author Guy Raz

AP: 56 / GR: 4.26, 373 reviews / AZ: 4.8, 344 reviews

I am a big fan of the Guy Raz podcast, so there is no doubt that I like this summary of everything he has learned. He interviewed more than 200 entrepreneurs, and he is an expert in finding suitable anecdotes to confirm his views. Although other authors will learn from the experience of entrepreneurs, Guy Raz has a deeper view. He will ignore some entrepreneurial stories that he believes to be true.

#14 “Marketing Made Simple” by Donald Miller and JJ Peterson

AP: 60 / GR: 4.42, 401 reviews / AZ: 4.8, 471 reviews

For novice entrepreneurs, this is an excellent introductory guide. This book answers all the questions you are embarrassed to ask, and provides a step-by-step guide to follow. For experienced marketers, this book is also worth reading, because as long as you look at it when you encounter a psychological barrier, you can break through the heart barrier. Moreover, you will find that Donald uses his methods to promote himself throughout the book!

#13 “Billion Dollar Loser: The Epic Rise and Fall of WeWork” by Reeves Wiedeman, Will Collyer, etc.

AP: 61 / GR: 4.16, 590 reviews / AZ: 4.5, 218 reviews

I still remember when WeWork was praised as the next big thing. Suddenly, this company didn’t know where it came from to become the dominant force in its niche market. However, it has now disappeared, and for any aspiring entrepreneur, learning from failure is often better than learning from success. It’s easier to figure out why something doesn’t work, and then try to avoid it, than to sum up other people’s magic from what works. Personality seems to be the common clue to failure!

#12 “How Innovation Works: And Why It Flourishes” by Matt Ridley

AP: 61 / GR: 6.29,629 reviews / AZ: 4.6,465 reviews

Matt hopes to challenge our misunderstandings with this book. We like to make someone a hero, but in reality, it is the team that drives innovation and development. The book also summarizes some other thought-provoking lessons. This is a good book for anyone who considers himself an innovator. When they are convinced that they are right, this book can prevent them from going into a dead end.

#11 “Think Like a Rocket Scientist” (Think Like a Rocket Scientist), by Ozan Varol

AP: 70 / GR: 4.28,918 reviews / AZ: 4.6,458 reviews

Don’t worry, although Ozan is in this business, the book is not about rocket science. Ozan put forward problem-solving structures and methods to help make daily leadership decisions. The greatest display of Ozan’s wisdom is his example. Those are examples far beyond what most of us are familiar with, but he explained in a way that we can all understand. In terms of meta-knowledge, this is where I need to learn from him most.

#10 “Facebook: The Inside Story” (Facebook: The Inside Story) by Steven Levy

AP: 70 / GR: 4.09, 1118 reviews / AZ: 4.4, 133 reviews

In order to publish this book about FacThe definitive guide to ebook history, Steven has been in contact with Mark Zuckerberg and Sheryl Sandberg for years. The book introduces many examples of Facebook culture, although not all reflect this company well. The advantage of this book is that it is definitely not intended to overthrow Zuckerberg or make him look like a hero. It just tells you these stories and then judge for yourself.

#9 “The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives” by Peter H. Diamandis

AP: 80/ GR: 4.25, 1552 reviews/ AZ: 4.7, 826 reviews

Peter Diamandis holds a bachelor’s degree in molecular genetics, a master’s degree in aviation and astronautics, and a doctorate in medicine from Harvard Medical School. He is a genius, and later became a successful entrepreneur with the help of zero gravity to promote technology development. He used this book to explain some of the most exciting inventions and innovations currently underway, and those inventions and innovations may soon become part of our daily lives. This book is a must-read for anyone who loves technology.

#8 “The Memoirs of Curtis Jackson” (Hustle Harder, Hustle Smarter), by Curtis Jackson (Curtis Jackson)

AP: 80 / GR: 4.44, 1261 reviews / AZ: 4.8, 2944 reviews

Yes, this is InThe rapper behind Da Club and Candy Shop. His public image may make everyone dislike this book, but you will miss a spiritual treatment because of this. After his music career, Curtis successfully became an entrepreneur and director. His voice throughout the book is very Wonderful, he explained the lessons he learned, but But there is no nagging preaching.

#7 “Upstream: How to Solve Problems Before They Happen” (Upstream: How to Solve Problems Before They Happen), by Dan Heath

AP: 82/ GR: 4.20, 1857 reviews/ AZ: 4.6, 544 reviews

The idea of ​​”Upstream” is very simple. Before the problem flows downstream, we should step up our efforts and meet the problem before it gets out of control. This doesn’t seem to be a new idea (Editor’s Note: Traditional Chinese Medicine has a saying to cure the disease), but the examples in this book are refreshing and easy to read.

#6 “No Filter: The Inside Story of Instagram” by Sarah Frier

AP: 82/ GR: 4.12, 2022 reviews/ AZ: 4.4, 230 reviews

Sarah is a journalist. Through her interactions with Instagram insiders, she provided us with the deepest insight into this company so far. This book covers the founders and their influence, as well as what happened when Facebook came and knocked on the door. This book is not in the style of a self-help book. It is more like a true story about the company. You have to make the conclusion yourself. For moderate controversy, this book does not shy away from it.

#5 “Dark Towers: Deutsche Bank, Donald Trump, and an Epic Trail” (Dark Towers: Deutsche Bank, Donald Trump, and an Epic Trail of Destruction), author David Enrich

AP: 85/ GR: 4.01, 2697 reviews/ AZ: 4.6, 1225 reviews

Although Trump is very eye-catching in the title, it is actually an in-depth exploration of the complex history of Deutsche Bank. This is not a pastime, but for people who are particularly interested in the financial industry and the rise of one of the world’s largest banks. This is also a good guide for those who do not want management to take action when emphasizing short-term profits.

#4 “No Rules Rules: Netflix and the Culture of Reinvention” by Reed Hastings and Erin Meyer< /h3>

AP: 86/ GR: 4.33, 1910 reviews/ AZ: 4.6, 984 reviews

Reed gave us a glimpse of Netflix’s unusual culture, and gave us a glimpse of how it helped this company become so successful. He focused on the almost rigid benefits of trendy startups in Silicon Valley, such as none Limited vacation time. The best part is that the book also has the influence of Professor Erin, which means that part of the focus will be on what does not work and how they adapt to sustain growth.

#3 “The Almanack of Naval Ravikant: A Guide to Wealth and Happiness” by Eric Jorgenson

AP: 87/ GR: 4.66, 1339 reviews/ AZ: 4.7, 590 reviews

Naval Ravikant is one of the entrepreneurs I care about the most. He is committed to living a proper life, not exhausting himself to chase money. This is not a traditional book. It is best to read it in sections rather than reading it all at once. Ravikant’s idea is that you need a few days to think about it after reading a page, and then come back and read more.

#2 “Leadership Strategy and Tactics: Field Manual” by Jocko Willink

AP: 93/ GR: 4.49, 2227 reviews/ AZ: 4.9, 2791 reviews

Jocko was a former commander of the US Navy SEALs, and later turned to be a writer, and he achieved amazing success. He turned the experience he learned in the army into a skill that ordinary people can also learn. Surprisingly, it did not look like I expectedThis advocates hierarchies, but encourages leaders to involve followers in decision-making. In this way, they can also feel the spirit of the master, so that everyone can fight shoulder to shoulder and help each other in everything.

#1 “The Psychology of Money” (The Psychology of Money), by Morgan Housel

AP:100/ GR: 4.51, 2878 reviews/ AZ: 4.7, 2066 reviews

Surprised that this book ranks number one? Me too, but Morgan’s booklet is full of knowledge that readers love. Fortunately, this is not the kind of book that advocates workaholics (hustle porn). Morgan takes money as a tool for maximizing the use of time, not the other way around, using time as a tool for maximizing money. For entrepreneurs, an important lesson to be learned is that when you achieve your goals, don’t move the goalposts, otherwise you will never stop chasing happiness.

Translator: boxi.