This article is from WeChat official account:Geek Park (ID: geekpark) , author: Shen Han known, from the head of FIG: prguitarman

Twenty years ago, the 8-digit QQ account can be sold at a decent price. Some people may be curious. After ten years of complaints and selfies in Moments, I wonder if it can be realized?

It wasn’t possible before, but now it’s really possible. For example, Twitter founder Jack Dorsey said on Twitter two days ago that he would take his first tweet as an NFT auction, and the highest bid reached 2.5 million US dollars.

However, this is not the most “outrageous”. Last week, the author of “Rainbow Cat”, Chris Torres, remade the animated picture on the tenth anniversary of the birth of the rainbow cat-a cat with a pink square body in space Running in the middle, dragging a string of rainbows behind him. Soon this meme(meme) has been viewed more than 180 million times on YouTube, and Torres put it on the “crypto art” trading platform On Foundation, someone spent 300 ETH(cryptocurrency Ethereum, about US$590,000) to buy it.

Starting from 2020, the trading volume of the NFT market has risen sharply. It seems that this latest craze in the encryption field is changing the way our “digital society” trades.

Not long ago, Dapper Labs cooperated with the NBA to launch the collectible game “NBA Top Shot” on the public chain platform Flow. As the name implies, the highlights of NBA games are made into digital “collection cards”, which collectors can buy on the platform or sell them on the platform.

Does this remind you of the days when you ate little raccoons when you were a kid, just to collect the water Margin?

Five months after going live, NBA Top Shot sales exceeded $100 million. Although a high-priced NBA Top Shot can be sold for 100,000 US dollars, for players, they collect the players’ wonderful scoring moments. Therefore, in addition to an “alternative investment”, players regard it as a precious memory. And the emotional bond between the star and the fans.

What’s the point of this? Even Elon Musk’s girlfriend has to get involved. Last month, Grimes sold a series of digital artworks on the NFT trading platform Nifty Gateway. It was originally planned to be sold within 48 hours, but it actually took only 20 minutes. Among them, An original song video titled Death of the Old was photographed for US$389,000.

In essence, the video that has been certified by NFT is still the original video, which can be disseminated on the Internet. However, even if anyone can “long press and save”, it corresponds to the art collections in the real world-only the buyers have the “authentic”, and there is “uniqueness” in the digital world. It is this “uniqueness” that makes Digital products have transaction value.

The use of blockchain technology to be responsible for traceability and labeling the ownership of digital assets has become popular in the foreign “pioneer artist” circle. This undoubtedly has an advantage in the era of piracy. This transaction method eliminates the need for “intermediaries”. Artists can directly sell to global buyers “point-to-point” without going through galleries or auction houses.Works in order to obtain greater profits. Artists have the opportunity to set a royalty ratio through NFT. When works are resold, creators have the opportunity to receive their own share.

Before the advent of NFT, Beeple was just “a amateur digital artist.” For digital works to generate actual value, they must be connected with the real world. For example, Beeple needs to be co-branded with clothing brands, relying on physical carriers to turn “works” into “commodities.” In December of last year, Beeple tried to put his works for auction on the NFT trading platform. The most expensive one was bought for $770,000, and sales of all works reached $3.5 million.

In a sudden change, Beeple became the most valuable artist in the crypto art circle.

“your” digital asset

Even Christie’s, a top auction house with a history of 250 years, has officially entered the digital art auction market by auctioning Beeple’s works. This action began to make the “mainstream art circle” pay more attention to NFT.

Beeple’s auctioned works

Because in the past people used physical collections to show their hobbies and tastes, the music and paintings you buy online in the future can all represent your “character characteristics” in the digital society. Some NFT “fanatics” even think that having a code representing a digital asset in the blockchain is extremely valuable. As CoinFund(cryptocurrency investment company) founder Jake Brukham said, “

In 2020, the transaction volume of the NFT market exceeded 250 million U.S. dollars, four times that of 2019. NFT-certified assets (also represents the industry’s market value) increased from 40.9 million in 2018 to 338 million U.S. dollars. “NFT is still in the early stages of development. With the construction of digital experiences, such as buying and selling transactions, social networks, collection displays, games and virtual worlds, its use will continue to expand.” Maybe it can help create a new digital world.

This article is from WeChat official account:Geek Park (ID: geekpark) , author: Shen know Han