How big an impact the companies have caused. Wang Zhiguo also admitted that they also need to shape the confidence of their sales network and restrain the urge to participate in an immediate price war.
Li Jian, the rotating president of Skyworth-RGB Electronics Co., Ltd., said that according to Skyworth’s own sales data, the current users are obviously polarized, and they are dumbbell-shaped. Generally speaking, 65-inch TVs are mostly products below 6000 and above 10,000, but the mid-range pricing is absent. Skyworth is actually targeting this part of users.
“The 65-inch model is more suitable for 6999. In fact, it is more suitable for the industrial chain. At the beginning of last year, low prices prevailed and the supply chain was losing money. Now the upstream is finally profitable. Everyone hopes that the price of mid-end products will increase. I also want to maintain the health of the industrial chain.” Li Jian said.