As of now, the total financing of Whale Spirit is close to 2 billion yuan

It is learned that social e-commerce whale spirit The group (hereinafter referred to as Whales) has completed a $100 million Series C round of financing, led by Yunjiu Capital and invested by the old shareholders. The current old shareholders of Whale Spirit include: Tencent Industry Win-Win Fund, IDG Capital, Qiming Venture Capital, Xianfeng Changqing, Yuanxiao Capital. It is understood that the fifth round of financing for this time, as of now, the total financing of Whales is close to 2 billion yuan.

It is reported that after this round of financing, Whale Spirit will upgrade its strategy, focus more on subdivision and vertical areas, and fully exert its efforts in sinking markets, broadcasting private domain traffic, and community e-commerce.

Accordingly, Whale Spirit Group is a new e-commerce platform for consumers in 2-5 cities. It includes brand-name social e-commerce 甩甩 baby, a good clothing library dedicated to service purchasing, and a group-buying alliance. Group buy and so on.

Starting|Social e-commerce

Whale Spirit (Good Clothes Library) past financing experience. Source: Whale Standard

Previously mentioned in the previous report, the Whale Spirit entrepreneurial team is mainly from the Ali and Tencent departments. Founder and CEO Yu Qiangqiang (Famous Ghost Valley) has served in Alibaba for 9 years. He was the general manager of the Group’s business division, the founder of Taobao’s open platform, and a platform of billions of e-commerce platforms.

For the start-up business of Whale Spirit, “Good Clothes Library”, has been reported many times, and the clothing library is based on the clothing and luggage brand inventory, and establishes the S2B2C collaboration system among the platform, brand side, WeChat purchasing and consumers.

In June 2018, Whaleing Group launched the small program mall “甩甩宝宝”, which mainly focuses on branded goods for limited time, and provides brand direct supply, logistics and after-sales service for small b (the shopkeeper). Task can beFor the treasurer, lower the participation threshold of small b. According to reports, there are already 10,000+ brands in the baby, and the number of platform users is more than 50 million. It is normal for the brand to sell 10 million yuan per day.

In addition, the baby is also trying to broadcast live e-commerce. According to reports, in a recent star-selling event, more than 30,000 simultaneous online users, totaling 4 million views, three-hour sales of 12 million yuan, and the community shared 100,000 times.

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