The transaction volume in 2019 is expected to be between 450 and 50 billion, with a growth rate of nearly 100%.

The micro-beat was launched in Hangzhou in 2015. It is a wenwan art online auction platform. The platform transaction volume reached 20 billion in 2018. Recently, the micro-camera was launched Da Zang Yun Cang project, providing members with one-stop cloud warehousing services from source collection screening, professional storage to appreciation transactions.

Founder and CEO Lin Zhiming introduced that the big house Yuncang only focuses on the longer the storage time and the better the quality, and currently focuses on tea and wine. In the past, users’ pain point is that they don’t know the correct storage method. The collection is very space-consuming at home, and it is troublesome to carry back and forth during the transaction. It also involves the identification of true and false.

In summary, the big house cloud warehouse can help users solve the four needs of “pick, store, sell and send”:

  • The cloud warehouse’s procurement team selects quality suppliers in the market, and users purchase the collection at a cost price to reduce the cost of selection. The brands that have entered the platform for the first batch now include Xijiu, Fuyuanchangcha, and Yuanyuan;

  • In terms of storage, professional technical storage management is adopted, comprehensive inspection and registration before entering the warehouse, and strict regular inspection after entering the warehouse. Yuncang has a first-class emergency response capability, which is compensated and multi-insurance in distress;

  • Because the product has passed the authoritative testing and evaluation by third-party agencies before entering the warehouse, when the user wants to sell the collection, there is a platform endorsement, no need to re-apply, and directly shipped by Yuncang;

  • In addition to trading, Yuncang also supports one-click transfer to meet the needs of users to send gifts.

As a member benefit, the cloud warehouse project is only open to members of the platform V4 or above, and the purchased collections can be stored free of charge within for 5 years. According to the introduction, in fact, the relevant storage technology and industry of tea and wine are very mature, and Yuncang only uses its Internet. At present, Yuncang has a collection warehouse in Dongguan.

As a representative of the e-commerce of the cultural and art industry,The micro-beat has maintained rapid growth since its launch in April 2015. According to official data, the annual trading volume of the platform in 2016 was 4.5 billion, and it increased to 12 billion in 2017, and reached 24 billion in 2018.

Lin Zhiming told that the e-commerce of cultural art began in the PC era, but for users, keyboards, mice and other operating thresholds are higher. Until the full popularity of WeChat in 2015, account login, payment, address filling and other links have greatly reduced the operating threshold, the number of online transactions has increased rapidly, so 2015 can also be regarded as the text Play the first year of e-commerce.

Under the e-commerce model, it solves the problem that the traditional industry is difficult to trade, difficult to price, and difficult to identify. Take the identification link as an example. There are often no appraisal institutions in the 4th and 5th tier cities. In this regard, Microfilm Hall has established the appraisal service platform “Jianzheng”, and the users will send the identifications that need to be identified. The platform is sent to a third-party authoritative organization for testing. In addition, transparent bidding, platform guarantees, and 7-day trading rules with no reason to return, are more secure for both buyers and sellers.

With the development of Internet technology, the efficiency of the industry is still improving. For example, the outbreak of live e-commerce has effectively improved the efficiency of interaction and lowered the operating threshold of sellers, further driving the industry. The development of e-commerce.

In the past four years, Microfilm has seized the mobile Internet and WeChat ecological dividends, and now there is also a layout on live e-commerce. In the early days, Microfilm Hall focused on operating the WeChat public account; in February of this year, the live broadcast function was officially opened in full.

According to the information provided by the team, up to now, the platform has accumulated 40 million users and 300,000 settled businesses, with monthly orders exceeding 5 million. In 2019, the platform transaction volume is expected to be between 450 and 50 billion, with a growth rate of nearly 100%. The platform’s revenue sources are mainly transaction commissions and advertising. When asked about the business model of Yuncang, Lin Zhiming said that the future cloud warehouse will also be commercialized, but the current task is to promote the concept, first cultivate the habit of users to form “cloud storage.”

We have received nearly 100 million yuan of financing from Tencent in 2016, and now the valuation of has exceeded $1 billion.