Let programming become the fuel and flame for children’s future dreams

The online children’s programming brand “Watermelon Makers” announced today that it has completed the B round of financing, with a post-mortem valuation of 150 million yuan. This round of financing was led by New Oriental Education and Culture Industry Fund, Saifu Investment Fund and Oceanwide Venture Capital, and the old stocks Sequoia Capital China Fund, Jingwei China, Baixun additional investment, light source capital as the current round of financing Exclusive financial advisor.

At the launch conference of Watermelon Maker today, Watermelon Maker released the “X Plan” strategy, which will use AI and big data as the starting point, and use technology to promote curriculum development, teaching services and learning experience iterative upgrade. This round of financing will also be used to further improve the L.E.A.P curriculum system, promote learning evaluation based on “AI+ Big Data” and upgrade the teaching intelligent assistant system to build an active and active community.

Founded in April 2017, Watermelon Maker cuts into the programming track with the “AI Dual Master Mode”. Since its inception, Watermelon has over a million free users and 300,000 paid students worldwide in , and its revenue in August 2019 has increased 10 times year-on-year. More specifically, Watermelon’s users cover 61 countries around the world, 3% of users come from overseas, and more than 50% of overseas users come from the United States.

In the curriculum system, Watermelon Maker aims at the cognitive level of 6-12 year old children, synchronizing CSTA K-12 international standards and deeply integrating the STEAM education system, and designing a LEAP course suitable for Chinese children. Programming + Discipline “Programming + Interest” to create learning scenarios, Integrate interdisciplinary scenarios in the course while exploring more project topics.

At the same time, Watermelon Maker built a community of students based on CLS theory (Creative Learning Spiral), where users can post their own original programming work on the platform, allowing children to experience and try other The children’s works guide the benign communication within the community to achieve mutual learning.

In the design of learning effects, Watermelon will strengthen the AI ​​algorithm to analyze the learning trajectory more finely, and make an iterative upgrade of AI 2.0 to AI 3.0 based on learning behavior big data to help students, parents and The teacher can visually understand the problems existing in the children’s learning process to provide more personalized and differentiated teaching feedback and counseling, effectively improve the children’s learning effect, and implement the students in accordance with their aptitude.

By benefiting from systematic curriculum design, AI double divisionThe running rate of colleges and universities and community interaction services, the completion rate of watermelon makers is over 90%.

At the parent side, Watermelon Maker has established a parent group for each class. The watermelon maker’s teacher will share parenting, industry knowledge, STEAM education information, etc. in the group to enhance interaction with parents. , understand parents, empower parents, accompany parents.

About this round of financing,New Oriental Chairman and President Yu Minhong said: “Computer language has become a new skill that people need to learn universally. In the future, most children will follow Computers deal with. Watermelon makers help children learn programming, understand technology, and embark on the road of combining technology and industry in the future. It is a very meaningful thing. WeLooking at the watermelon maker team and its teaching Product and business model, full of confidence in the competitiveness and investment potential of watermelon makers.”