To achieve growth, we must also create a benign growth-growth loop, while at the same time taking risks on the basis of reason.

The Translation Bureau is a compilation team that focuses on technology, business, workplace, life and other fields, focusing on foreign new technologies, new ideas, and new trends.

Editor’s note: Every company that ultimately achieves an IPO is growing from scratch. For the founder of a startup, what strategy should be used to achieve growth from the first day of the company’s founding? At different stages of subsequent development, is it necessary to adjust and adopt different growth strategies according to the actual situation of the enterprise? This article from the First Round Review, titled From Zero to IPO: How Growth Needs to Evolve at Every Startup Stage, interviewed Brian Rosen, an entrepreneur and investor who has experienced an IPO from scratch to the final realization of an IPO. Brian Rothenberg, and share with you the eyes of Rosenberg, how startups should adjust and adopt corresponding growth strategies at various stages, I hope to inspire you. This is the next part of this series. The next section focuses on how startups can achieve further growth through growth strategies in the mid to late stages of development.

From 0 to IPO: How do you adjust your growth strategy at each stage of your business? (Part 2)

Image source: Unsplash @austindistel

Phase 2: Expanding the scale

What you are doing now: gradually build a business