The folding screen is put on the market with a strong experimental meaning.
Samsung canceled the booking of the 5G version of the folding screen phone in the United States.
Before, it announced that it will release the Samsung Galaxy Fold 5G version of the folding screen mobile phone in South Korea on September 6 and sell the folding screen mobile phone in Singapore, the United Kingdom and Germany on September 18. The release date of the folding screen in the United States has not been determined, and there are rumors that the release date is September 27.
According to the news from US media CNet from Samsung, the sales of Samsung folding screen mobile phones in Europe will not be cancelled.
For all cancelled booking customers, Samsung presented a $250 Samsung online store credit. Samsung said the cancellation was “rethinking the entire customer experience,” and said that if you are interested in buying the Galaxy Fold 4G phone launched this month, users must book again.
The pre-sale of Samsung Folding Screen Phone in July this year has been cancelled for technical reasons. In the experience of the time, many users tore off a layer of protective film attached to the screen, causing damage to the screen of the mobile phone. Another technical flaw is the small fragmentation at the screen hinge that affects screen life.
According to the Verge’s later reports, Samsung has strengthened the edges of the screen and the hinges. However, when it pre-sold the phone, it still launched a “Galaxy Fold Premier Service” (Galaxy Fold Premier Service), suggesting that users of folding screen phones can get “one-on-one” from Samsung experts at any time. Service” to handle folding screen issues that may be encountered. In this service, Samsung also guarantees that if the user’s mobile phone screen fails within one year, Samsung will provide 70% of the repair cost.
This may mean that folding screen technology may take a while from maturity.
The cancellation of the US booking business will not have a big impact on Samsung’s existing business. Samsung folding screen mobile phone pricing is about 14,000 yuan. The high price and high unreliability make Samsung’s sales of this mobile phone not optimistic. The estimated shipment volume is about 20,000-30,000 units. From shipment to overall sales, it has a strong experimental nature.
Forbes said in the report that if only the 4G version of the folding screen phone can be selected, American users might as well wait a few more months to purchase a more reliable Samsung S11 phone. The phone will be released in the first quarter of next year.
On the other hand, Huawei, another big fan of folding screen mobile phones, can hardly enter the US market. Samsung folding screens have no competitive pressure in the United States, and it is one of the reasons why it dares to toss in the US market.