The more perfect our digital identity, the more vulnerable we are to digital attacks.

Host丨刘泓君 Guest丨张璐

Post-production 丨迪卡普里鑫

(The following text is just a little supplement to the audio program. “Silicon Valley knows” is updated every Friday at 12 noon, so stay tuned.)

We live in a big data era where individuals can be accurately predicted and defined. However, data breaches occur frequently.

In July 2019, the two largest privacy breaches in US history: Facebook user privacy breaches and Equifax privacy information disclosure incidents were punished, and the two companies were each placed $5 billion and $575-700 million fine.

The same is a privacy leak. Why is the amount gap so great? In this issue, “Financial” magazine and “Layer Post” Post-Silicon Valley reporter Liu Yujun served as guest anchors, and talked about the topic of data privacy with Zhang Haolai, founding partner of Fusion Fund.

This issue anchor

Liu Junjun, “Financial” magazine and “LatePost late”Silicon Valley station reporter

This guest

Zhang Wei, founding partner of Fusion Fund

The takeaway

  • The digitization of people driven by the US Internet Innovation Platform has been completed 60% to 70% in the past decade. Digital assets can define a person’s identity at the digital world level. If this identity is stolen, the digital assets it contacts can also be stolen.

  • If the data is being used by many companiesOwn, every damage may not make everyone feel so terrible. But precisely because this data is monopolized by a few large companies, the risk of data breaches will be higher. Therefore, the risks and responsibilities of large companies are also greater.

  • When users use the free service, be aware of why the other party offers you a free service. Nothing is free and there must be a price. The underlying meaning is that we are using our digital assets to pay for the services in exchange for free premium services. From the user’s point of view, don’t expect these companies to use high-quality free services without using my data assets. This is a business cycle that does not exist.

  • In addition to Internetization and cloud service, we have experienced this decade. The process of cloud storage also increases the risk of leakage. In this era of Internet of Everything, sensors, low-cost cameras, low-cost routers, the safety factor is very poor, how do you ensure that there is no information leakage when transmitting information between hardware sensors at this time.

  • We not only pay attention to the monopoly on the social information level, but also the individual’s biological information. If this part of the information is monopolized in the future, it is likely that in the future, the social level and social status of each of us will be based on the pros and cons of our innate genes. This is terrible.

The main issues discussed in this issue are:

  • The disclosure of personal information data, why is the harm increasing?

  • Why is Equifax leaking more data than Facebook, but with fewer fines?

  • How do you view the 23andme gene sequencing company?

  • The difference in data protection between China and the United States;

  • Discussion on the security of smart devices;

  • How to improve your personal data privacy awareness in this era of Internet of Everything.

The nouns mentioned in the interview

  • Equifax, one of the top three consumer credit reporting agencies in the United States. Founded in 1899, it collects and maintains information on more than 800 million consumers and more than 88 million businesses worldwide.

  • Palo Alto Networks, a US-based network security company, is committed to protecting businesses by effectively defending against cyber attacks.The digital age is immune to attacks.

  • 23andMe, the US gene sequencing company, users can learn about their genetic status through the company’s testing products, and receive an analysis report.

  • Federal Trade Commission, a federal agency that implements a variety of antitrust and consumer protection laws.

  • Black Mirror, a British independent unit drama created by Charlie Brooke, each episode is independent, the background is usually set in an overhead reality or in the near future, with darkness and irony The tone and the light or heavy sense of experiment to express the plot. The series received wide acclaim from critics and won numerous awards and nominations. The episodes covered in this episode are the first episode of the second season “being on track” and the third season episode 3 “Dance of the Black Letter”.

    Related reading

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