Twenty-four companies were profitable, of which two earned only tens of thousands of dollars, and 11 lost more than one million.

Editor’s note: This article is from WeChat public account “Sanwen Entertainment” (ID:hi3wyu)< /a>, the author of three entertainment.

Borrowing, attrition, transformation, animation companies struggle to “winter”. Twenty-four companies were profitable, of which two earned only tens of thousands of dollars, and 11 lost more than one million.

Just past the summer file, it is not an exaggeration to say that domestic animation movies have saved the box office and the number of people watching movies.

With “Where”, the summer file has 6 pieces animated films in the top 20 list of box office, 20 summer files released at the box office of over 6 billion yuan. The crowdfunding amount of “Where” authorized derivatives also exceeded 14.67 million yuan, which refreshed the derivative film crowdfunding records of Chinese films.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Whether it is in box office revenue or in derivative crowdfunding, domestic animated films have proved their strong ability to absorb gold this summer.

The “Rom Little Black War”, which will be released on September 7th, also got a 8.9-point high rating and a good dot-punch box office. As of 19:00 on September 6, the first-day pre-sale box office of this domestic 2D animated film reached 7.77 million yuan, ranking first with 36% of the box office.
 

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

In just three months, the domestic discussion on the animation industry changed from “cold winter” to “the official rise of the country.” So, how has the animation production company been in the past six months?

First look at the two companies that outsource “Where”

Daily Vision and Daqian Sunshine are the top ten joint production companies of “Where”.

From April 2018 to June 2019, the daily horizon was from CocoaBean Animation earned 4.1 million yuan; Daqian Sunshine earned a total of 5.9 million yuan from the cocoa animation.

In the first half of 2019, Daqian Sunshine received a production fee of 1.7 million yuan from the animation of cocoa beans.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

In the first half of the year, Top5 customers in the daily view. In the first half of 2019, the daily view received a production fee from the cocoa animation1.05 million.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companiesThe first half of the year, Daqian Sunshine Top5 customers
 

1) Big Thousand Sunshine

In the first half of the year, Daqian Sunshine’s revenue was 125.88 million yuan, an increase of 23.25% year-on-year; net profit 9.645 million yuan, an increase of 651,700 yuan year-on-year; 528,400 yuan, an increase of 586.25%.

The volume of orders and their scale continued to expand. The revenue of game promo business increased by 111.76% from the previous period to 2.71 million yuan.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Founded in 2013, Daqian Sunshine is a one-stop shop for video development and production of video and animation content. Its main business includes animated films, animated dramas, and game promo production.Among them, animated film production has the largest proportion of revenue.

Generally, I participate in two animated film productions every year.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Main business income for the first half of 2019 and the same period of 2018

The long-term stable top-notch creativity and CG technical team and industry management talent are the competitive advantages of Daqian Sunshine Core.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies大千阳光和 The customer’s cooperation time is long and the customer source is stable. In the first half of the year, Daqian Sunshine’s main customers also had October culture, the production of “Ginger Teeth”, the Chuanchuan Road, and the production of “Big Fish Sea Bream” by Fang Tian and Aofei Entertainment..

Da Qian Sunshine is also promoting its original business.

2) Daily Vision

The first half of the daily horizon revenue 20.89 million yuan increased by 98.49% year-on-year; net profit 48.13 million, an increase of 177.88%; deducted non-net profit 44.57 100 million yuan
  .

The revenue from animation is 8.7 million.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

The main reason for the increase is that the film and television special effects content production business orders are more, contributing more to the company’s profits.

The film special effects system is the traditional core business of this company. In the first half of the year, it participated in the special effects lens production of “The Country’s Singer” and “Special Police Team” and the super-network drama “Chinatown Detective-Ghost Invitational”.

In terms of animation production, in addition to participating in the “Where” project, it also cooperated with CCTV Animation Co., Ltd. series of animated series “Where is the War of Transformers”, and the animation with the North Animation “Dream” Dream of the second season.

Original IP R&D,
  We will continue to develop original works such as “Goodbye Monsters” and “Destroyed Cats” and related extension derivatives, and participate in professional exchange platforms in the industry such as film festivals and derivatives licensing exhibitions.
  Painting copyright sales and image authorization business.

Twenty-four companies are profitable, and 11 have lost more than a million

In the first half of the year, the animation company and the company that mainly produces animation content were not much better.

We counted 24 companies, and half of the company’s revenues fell year-on-year. Only 10 companies achieved non-net profit growth. Among them, 13 made money, and 11 lost more than one million yuan.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies earn 13Money

Company with a net profit of over 10 million

In the first half of 2019, there were two companies with a net profit of more than 10 million yuan, namely Senyu Culture and Jiewai Animation.

1)森宇文化
 

In the first half of the year, Senyu Cultural Camp earned 102 million yuan, a year-on-year increase of 25.79%; net profit was 32.87 million yuan, an increase of 18.26%; deducted non-net profit of 32.57 million yuan, an increase of 22.88%.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

It is worth noting that the net cash flow from operating activities of Daqian Sunshine and Daily Vision was negative, but Senyu Culture had 30.21 million yuan, an increase of 896. Ten thousand yuan. The main reason is that the collection of accounts receivable has been strengthened, and the cash received from sales of goods and outsourcing has increased by 19.84 million yuan.

As of the end of June 2019, its accounts receivable amounted to RMB 60.50 million, accounting for 59.02% of its operating income for the same period. There are two main accounts receivable:

The company is in a period of rapid development

The large contracts signed by the company are generally paid in installments

Senyu Culture is a content-centered pan-entertainment entertainment group. It has formed three major sections: copyright distribution and operation of film and television dramas, IP investment development and production of animation, and animation industrialization.

In the first half of the year, Senyu Culture announced that it has cooperated deeply with the “Pig Pig” copyright party eOne, signing its animation IP “Pajamas Little Hero”; the bloody war film “Pelia Revenge” produced by the wholly-owned subsidiary Hurricane Culture “Youku is super-burning on the line; “Cleo and Xiaoku” is fluent in English and said that its children are fluent in speaking, jointly develop online courses in English teaching and open an all-IP operation mode.

2)Jade outside anime

The first half of the year,Jiewai Animation achieved revenue67.20 million, down 39.80% year-on-year; net profit17.65 million yuan, year-on-year Decrease by 35.02%; deducting non-net profit15.26 million yuan, down 40.24% year-on-year.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Jiewai Animation is mainly engaged in the intellectual property service industry, and its main business is the operation of animation and preschool IP. Owns Crayon Shinchan, Doraemon, Elf Pokemon
  The exclusive rights of the excellent animation and preschool programs at home and abroad such as “The Adventures of Tintin”, “Qiao Hu” and “The Romance of the Three Kingdoms”.
After participating in investment production, he successfully obtained “Ichishima”, “Dragon Warrior 4”, “Dragon Warrior 5”, “Animation of the Good Club”, “The Battle of the Night”, “The Cold Scale” There are many copyrighted animation works such as “The Adventures of the Gods and Kings of the Four Kingdoms”, “Magic Law Firm” and “Meng Bao Men”.

At the same time, Jiewai Animation owns the commercialization authorization rights of internationally renowned IP such as Sakura Sakura and Kumamoto Bear in China.

On April 18, 2019, Jiewai Animation and Beijing Baishishi Film and Television Media Co., Ltd. jointly produced the original Japanese children’s animation “Mengbao Men’s Police”, which was broadcasted simultaneously on the card cool children’s channel and Mango TV. .

In September 2018, Radio and Television released the “Regulations on the Introduction and Dissemination of Overseas Audiovisual Programs (Draft for Comment)”, which stipulates that a licensing system for the introduction of overseas audiovisual programs and quota management shall be implemented. The network audiovisual program service unit may Overseas movies, TV series, cartoons, documentaries and other overseas TV programs for broadcast shall not exceed 30% of the total number of programs available for this category.

Jiewai Animation’s major customers have reduced their purchases of overseas animation works. So, in the first half of this year, Jay’s animation revenue dropped 39% year-on-year..80%, net profit of 17.6573 million, down 35.02%.

Company with a net profit of over $5 million

In the statistics, there were two companies with net profit of more than 5 million yuan in the first half of the year, which are second-tone anime and Fengxuan culture.

1) Wonderful Anime

The main business of Wonderful Animation is the production and sales of animation and film works, IP licensing and the development and sales of original animation works.

In the first half of the year, the company achieved revenue36.73 million yuan, a year-on-year increase of 58.06%; net profit5.08 million yuan Strong>, an increase of 7.79% year-on-year; deducting non-net profit5.34 million yuan, an increase of 13.42%.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

The company’s main representative works include the “Chinese Moral Education Story”, “Chinese Disciples”, “Xiao Xiaolong Fantasy”, “China-Golden Story” and “Taiji Bear”, which are independently developed by the company, and other animation works that promote Chinese traditional virtues.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Compared with the same period of last year, the revenue of the company’s original IP license has only increased by less than 1 million, while the revenue from products such as animation production has surged by nearly 14 million.

The company’s main customers include the sharing era of star IP virtual image customization, the butterfly effect of doing network IP incubation, and the Shaanxi Xinkun interaction of Internet + cultural relics education.

2) Feng Hyun Culture

In the first half of the year, Fengxuan culture revenue 273.10 million, an increase of 25.51%; net profit 8.66 million yuan, an increase of 7.97% year-on-year; deducting non-net profit8.56 million yuan, an increase of 12.04%.

Attenuation, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Fengxuan Culture is an animation company that takes the creation of original comic stories as its core business, takes into account the release of youth comic books, youth literature books, animation product development and sales. It has obtained the Publications License and the 2012 National Animation. Enterprise identification.

In the first half of 2019, the 46, 47, and 48 volumes of Douro’s mainland published a strong market response. The company also continued to renew cooperation agreements with electronic copyright distribution platforms such as Tencent Animation.

Fengxuan Culture has built its own offline sales channels. The book distribution channel includes more than 170 provincial-level agents, more than 600 city-level agents, and 2-3 million terminal retail stores. Laid a solid foundation.

The main component of the company’s income comes from the company’s own creation of anime books, 萱 fiction series books, Feng Fiction series books, “Hyun Animation”, “萱小说” magazine sales revenue, in addition, the company’s income another The component is the authorized income for electronic reading.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

It is worth noting that in the first half of 2019, the Fengxuan culture came from a quick-seeing income of 1.55 million yuan.

Borrowing, attrition, transformation, animation companies struggle to “winter”

The animation company has a hard time, and there is an intuitive performance in the earnings report, that is, most animation companies have poor cash flow.

In all animation production companies, there is only one company with a positive cash flow due to business activities. In other words, in the first half of the year, almost all animation companies generated cash flow from operations. Account receivableToo much money, but less cash.

There are also four companies with a tendency to increase their net cash outflows year-on-year.

There is a wide variety of situations, but if this continues in the long run, the animation company’s capital turnover will be unfavorable, and even the risk of a broken capital chain will increase.

In addition, the excessive dependence on government subsidies is also a “hidden danger.”

1) Hippo shares

In the first half of the year, Hema shares achieved revenue of 14.34 million yuan, a decrease of 8.25% year-on-year; net profit -704.60 million yuan, an increase of 41.74%. As of June 30, 2019, the company’s total assets were 133,169,100 yuan and net assets were 65,890,900 yuan. During the reporting period, Hippo Studios achieved a box office of RMB 8,843,300.

Hema’s main businesses include dynamic film, TV animation content and interactive multimedia creative design and production. Now it is used for cinema film screening and value-added services, including digital entertainment integrated services, virtual reality, virtual simulation, etc. Technology development, game production and related equipment and technical services.

In the first half of the year, 17 minutes of “African Prairie” was produced, and 5 minutes of “Virtual Man” MV was produced. An original animated film “Star Trek” has been produced and is expected to be released nationwide in 2019.

minimum reduction, borrowing, transformation, animation company is not good in the first half: 24 companies make money in 13 companies

Hema shares in the first half of 2019

It is worth noting that in the first half of 2019, 2018 and 2017, the total profit of Hema shares was -70.46 million yuan, -31.06 million yuan and -27,679,400 yuan, after deducting non-recurring gains and losses. The net profit was -757.59 yuan, – 3812.69 million yuan and -337.12 million yuan respectively.

Last year and the year before, the government subsidized more than 7 million yuan for Hema shares. In the last year, Hema shares added up to 11 million in revenues from digital entertainment and animation and film.