domeet webmaster

A lot of people still stay in shoes, meat, and baking on the concept of “going into the pit”? As everyone knows, the new species “into the pit” has been born, it is – blind box.

Blind box, generally refers to the dolls launched in series, in the box, there are different styles of dolls, the doll does not show the appearance of the doll, never know what is inside, when the unpacking It is all about luck.

The blind box will sometimes draw people’s favorite ones, of course, it will also draw the road goods. If you are lucky, you will get hidden models and even special editions. The market value may be thousands of yuan. Because of the uncertainty of the results, people’s singularity and gambling psychology have been aroused, and many people have “entered into the pit.”

The price of blind boxes is not high, usually between 39 and 69 yuan, and a series is only a few hundred dollars. However, because of the endless stream of new products and the scarcity of “hidden money” and special editions, people often emptied their wallets without knowing it.

If you think that this kind of doll is just the ordinary collection hobby of the little girl, then it is a little stunned. It is more profitable than the fried Maotai. It is more crazy than the fried shoes, and more exciting than the fried coins. According to the statistics of the free fish, 300,000 blind box enthusiasts have traded on the idle fish in the past year, and the price of the most sought-after blind box has risen 39 times. The blind box is no longer just a simple doll. Just on the idle fish, the blind box transaction has formed a tens of millions of markets.

Nearly 200,000 consumers collect blind boxes

The blind boxes are mostly for the sale of dolls. They may be around the animation, film and television works, or they may be designed by designers. For example, Sony Angels and Lego villains are popular in the blind box. Bubble Mart, etc.

How much can players spend on blind boxes?

Tmall’s “After the 95s Players’ Hand Force List” released in August 2019 shows that among the most “burning money” hobbies after the 95s, the tide playners ranked first. At the same time, blind box collection has become the fastest growing number of hardcore players. On Tmall alone, nearly 200,000 consumers spend more than 20,000 yuan a year to collect blind boxes. The most purchasing power consumers buy blind boxes for a year or even millions of dollars, which accounts for the majority after 95. .

It is reported that a couple from Beijing spent 200,000 yuan in 4 months of blind box play. “Buy one, you want to complete the set; after the set, you want to collect all the series that you don’t have. .”

bubble