The net is red out of the circle.
Editor’s note: This article is from WeChat public account “New drama observation” (ID: xinjuguancha) , author / coffin.
Under the Internet era, everything is based on “flow” and the direction of development. The Internet has changed people’s production and lifestyle. Various entertainment projects have emerged with the network as a production tool, such as online music, online movies, online TV dramas, network variety, and short internet videos. People who have outstanding performance in these fields tend to gain great attention and heat in a short period of time. We call these attention and heat “flow”, and these people are naturally promoted to “net red.”
Ten years ago or even 20 years ago, ordinary people became a star with many obstacles, and it was very difficult to get out of the circle. The show variety show represented by Hunan Satellite TV’s “Super Girl” and “Happy Boys” was given. The opportunity of these ordinary people with star dreams has also made the first-line singers such as Li Yuchun, Zhou Bichang and Zhang Jie. The directional talent show such as “I want to go to the Spring Festival Evening” also provided an opportunity for the “grassroots” masses who want to stand on the stage of the Spring Festival Evening, and won the grassroots stars such as “Rising Sun Masculine” and Xidan Girls.
And now, under the impact of the rapid development of the Internet, it may take only a few seconds from ordinary people to net red. Some net red traffic has even surpassed movie stars, such as “lipstick brother” Li Jiaqi Created a legend of 30 million goods in a minute, many stars have also co-produced with him in Li Jiaqi’s vibrato video, he also became a model of the new era of network red.
The red way of net red can not only rely on short videos such as vibrato, fast hand, but also through Internet programs, online songs and live broadcasts. Although the way of presenting and exposing net red is varied, many net reds are not willing. In the limit of “net red”, the search for cross-border and circle-out has become the choice of most net red.
What is the net red out?
The average person’s popularity on the Internet is roughly divided into several types. One is the students of professional colleges such as drama and film, such as Nortel, Zhong Opera, Shang Opera, Guo Opera, etc. There are some scouts or video accounts dedicated to shooting. And publicity of college freshmen, and some students even because of the eye-catching value and clearness