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Having a baby is a very frustrating topic.

More and more young people don’t want to have a baby. They face great social pressure. Children are the crystallization of love, but they are also small lives that require countless experiences and financial resources. In the face of the fact that many young people are gradually reluctant to have children, some netizens have also compiled a phrase for the Asian region – the three countries of East Asia hold hands, who is the dog who is a dog.

I don’t want to be born is the same thing. It is one thing to be able to live. This can not be referring to your economic situation, but to your body.

Fertility IQ Family Builder Index 2017-2018 Data list shows that one in eight Americans suffer from infertility, which is an invisible “disease”, but got this There are more people who are “ill” than those with diabetes, breast cancer and Alzheimer’s disease.

In fact, it is never easy to give birth to a child. Approximately 1/3 of the pregnancy process will spontaneously abort, and most abortions will occur during the first trimester, and women may not know it.

Of course, today’s medicine has made great progress in some areas. If you want to give birth to a child with outside intervention, it is not impossible, provided that you have money.

Most of the users who try IVF are mostly self-sufficient, and almost no insurance company will provide assistance. Even for high-end medical insurance, it is rare to provide users with subsidies for IVF. However, in each incubation cycle, users who try IVF need to pay an average of US$22,000 (156,684 RMB), and the final successful delivery will cost US$70,000 (548,895 RMB). But this does not guarantee 100% successful conception until the last childbirth. Therefore, users may need to try multiple times, more than half of the users need to try twice, and one-third of the users need to try more than three times.

Therefore, technology companies that need to recruit the most sophisticated employees incorporate IVF subsidies into the maternity benefit system, while long maternity leave and flexible work are part of these welfare policies.

More and more companies are helping employees to nurture and raise children. One of the specific performances is to help the two big companies, Microsoft and Facebook, provide Progyny for employee maternity benefits IPO.

This New York-based company was founded in 2015 and will have 77 corporate customers by 2019. They are one of the startups that sell health and technology services to large employers.

Progyny helps employees get matching resources and help them manage costs when they have a fertility problem. They also provide training to patients to understand the risks and benefits of various operations, including IVF and frozen eggs.

The company’s CEO, Schlanger, believes that maternity benefits are one of the most important factors in attracting millennial workers. As more and more people pay attention to maternity benefits, they will also have broader prospects.

In most of the company’s workforce, people between the ages of 25 and 44 occupy the majority, and they work most efficiently… The welfare manager knows this, like we do now. In a full employment environment, they want a strong set of benefits to help them attract and retain top employees.

The FertilityIQ database FertilityIQ states in its report on maternity benefits distribution that “although the technology industry is known for male-dominated and non-friendly families, the inclusiveness of the industry’s welfare packages and the prevalence of such packages, This has fueled this trend.”

The employee benefits of Internet companies are also really staggering. The strongest is the company that can pay for test tube babies for countless times, Tesla, eBay, Spotify, they are like insurance that can provide you with unlimited weight sickness protection. Support for four IVF attempts is Adobe, Lyft, Facebook, Pinterest, ICIMS, Achieve3000, and Akamai.

Not only that, but some of the accompanying benefits are also enviable to drool. For example, Spotify’s long maternity leave, Facebook’s $100,000 IVF insurance, and Pinterest employees only need to report weekly benefits once a month after returning to their posts…

Birth is a big business. With the progress of the times, the topic of in vitro fertilization, IVF and frozen eggs has been frequently mentioned, and fertility treatment has gradually become a mainstream choice.

The global market for fertility services in 2016 was worth $16.8 billion. By 2023, its estimated value has reached $31 billion.

The use of medically assisted fertility is becoming a wave that cannot be ignored, and Progyny will not be the only beneficiary of this trend.