Smart or not smart, listen to what users say.

Editor’s note: This article from the public micro-channel number ” cubs Research Center “(ID: cm-ailab) , cheetahs user OF Research Center.

Speaking of “artificial intelligence,” the industry generally believes that the current “artificial intelligence” refers to “human intelligence.” Artificial intelligence experts want machines to be “thinking like people,” “acting like people,” “reasonally thinking,” and “rational decision-making.”

But when artificial intelligence goes out of the laboratory and enters thousands of households as consumer goods, does the average person’s perception of intelligent hardware products be as expected by experts, and think that the product is “smart”?

User intelligence, in this article, refers to the intelligence that users feel when using smart products, which may be the application perception of new technologies, the feelings of human beings, and so on. The C-side intelligent hardware that uses AI technology exists as an entity in the user’s life, which can give users the strongest sense of intelligence, and can also represent the extent to which smart products truly enter people’s daily lives.

AI series is Benpian survey The second part of , the full text will be from the user’s “smart”, intelligent hardware product experience and the three parts of the Leopard insight, to interpret the current user’s intelligent perception of the product, the purchase decision and experience of the smart product. .

Intelligent hardware products selected in this article:

  • Typical representative of home appliances: artificial intelligence TV

  • Take a typical representative of the smart home entrance: smart speakers

  • Typical representative of security monitoring class: smart camera

  • Typical representatives of family service robots: sweeping robots and family companion robots

Part.1 “smart” in the eyes of users

What is smart for the user? We can solve this problem in three ways:

1. What characteristics of the product are intelligent in the eyes of the user?

2. What kind of smart features do users buy?

3. What kind of smart products do users want to be useful?

1.1 What characteristics does the product have?

For users, products (apps, applets, hardware, etc.) with features such as automatic adjustment, voice interaction, and remote control are intelligent. The appearance is like the connection between people and intelligence is not close, especially the appearance of similar people. This shows that the user’s perception of intelligence is more of a new technology application performance than a shape simulation.

Intelligent hardware in the eyes of users: Public opinion survey report on AI (Part 2)

1.2 Does the degree of understanding of AI affect IntelliSense?

The deeper the understanding of AI, the more recognized products have the characteristics of self-learning, gesture interaction, human emotions, appearance and human appearance, and the sense of intelligence is stronger.

Intelligent Hardware in the Eyes of the User: Volkswagen's Cognitive Research Report on AI (Part 2)

1.3 Do users value smartness?

From the data point of view, the user believes that the product has the characteristics of intelligence and the characteristics of the product that you want to have is consistent, indicating that the user is more intelligent than the approved product, and hopes to have a product with intelligent characteristics.

Intelligent hardware in the eyes of the user: Volkswagen's perception of AI </p> </div> <p class=