Still in the self-iteration process of “going to electronic store”
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“There is Zhongguancun in the north and Huaqiangbei in the south.” This sentence seems to have been mentioned for a long time.
In particular, after the news of the sale of Dinghao Building at the beginning of this year. On March 28 this year, Qicheng Investment and Quantum Investment announced that the two institutions jointly invested 5.72 billion yuan in well-known overseas institutional investors to complete the strategic project of the landmark building Dinghao Building in the core area of Zhongguancun, Beijing. Acquisition. At that time, the purchaser had said that the future Dinghao Building will be fully upgraded in terms of market positioning, renovation, business adjustment and property operation.
Now, some shopping malls in Zhongguancun Electronic City are still closed, although some are in the middle of business, but it is difficult to resist the decline. It’s been half a year since the sale of Dinghao. What is the current status of Zhongguancun Electronic City? Is the format of Dinghao Building in an upgraded state? What changes have occurred in Hailong Building and Science and Trade Electronics City?
Dinghao Building still sells fakes and it is difficult to make changes
In 2003, Dinghao Building opened, which is the symbol of the Zhongguancun electronic store to the peak. However, after several years, it was affected by e-commerce, which led to the loss of a large number of stall owners from the store. According to industry insiders, the transformation of Dinghao Building began in 2011, and if it is to be transformed, it must be terminated in advance with the merchant. Subsequently, Dinghao gradually completed the transformation by reducing the rental price, assisting in the completion of the engineering transformation, and adopting high-priced leasebacks for property owners. After that, due to too many fakes, self-destruction of reputation, business difficulties, in 2019, was forced to change hands.
The above mentioned that the successful acquisition of Dinghao Building’s strategic acquisition is the investment platform of the Carlyle Asia Real Estate Fund, which mainly invests in commercial properties and logistics real estate in China’s first- and second-tier cities; The integrated real estate investment management company initiated by the former partners has focused on acquiring, developing and operating high-quality office, commercial and logistics real estate projects in first-tier cities in China. After the acquisition of Dinghao Building by the two main institutions, they will be transformed in terms of market positioning, renovation, business adjustment and property operation.
Today, more than half a year has passed since the announcement of the acquisition. Recently, the author visited the Block A of Dinghao Century Building and found that the store that originally sold digital electronic products has gone to the sky. Security personnel said that they have closed