Let us work together to get through the lost period.

Editor’s note: This article is from WeChat public account “Product Manager Relativity” (ID: Wangzai9hao), the author Wang Zi No. 9.

Because of the occasional writing of articles, let me be able to meet friends in the industry and make many small partners in the industry. Every time I communicate with my friends, I will find that “confusing” is always our common topic, and this “confusion” is a broad and universal existence regardless of age, region and stage – just graduated Newcomers will be confused when they are looking for a job. After two or three years of work, practitioners will be confused by professional bottlenecks. Even many years of veteran workers will be confused by the lack of industry prospects…

It seems that from the moment of entering the Internet, confusion and the accompanying anxiety have become our “concomitant emotions.” So today I wrote a letter to the little friends in the confusion. From my personal experience and self-reflection, I will talk about how we get along with the confusion and better spend the lost period.

01Continuous reading

Recalling now, the most fulfilling part of my past experience is the year when I was in the third year of college. I have been working in student unions and societies for the first two years of college, and it is difficult to have too much free time. In the third year of the junior year, I set a reading plan for myself. The specific implementation standard is to get up at 7:00 every morning and go back to the dormitory at 8:00 in the evening. I will spend the time in the library during the non-class time.

Using these reading times, I have read a large number of classic masterpieces under various disciplines, including philosophy, history, psychology, economics, management, marketing, and so on. ——Recalling now, the reading at the time was actually very embarrassing. Many famous works are difficult to understand. I can only understand a few of them. But the strange world views and magnificent scenes in the book opened my eyes, and my heart seemed to have buried the hot seeds.

This habit of reading is accompanied by my subsequent resignation and learning to change products. Until now, when I encounter difficulties, I will tell myself to “find two books to read.” “Reading” is, in my opinion, one of the most efficient ways to learn. The external environment is constantly changing and uncontrollable, but our own growth and learning can be grasped.

As for reading, my point is: try not to read fast-food things, such as vibrato, headline content, these things are the same as watching movies, playing games, can only bring us temporary Enjoyment does not promote any thinking and growth.

I recommend that you read more systematic books and classics from some industries. For example, I recently rereaded David Myers’ Social Psychology. In addition, some industry predecessors’ experiences.For example, Zhou Hang’s “Re-understanding Entrepreneurship”, Zhou Hongyi’s “My Internet Products View”, etc.; the current popular books can do some understanding, find a good part to read. The public number can be used as a supplement, and some high-quality public numbers will also provide valuable thinking.

So the first suggestion I gave was: I hope that every confused partner can read continuously. In terms of investment in this matter, we must be sure to make a profit.

02 insist on doing one thing

“Persistence” is a key keyword in my self-reflection this year. I even think it is a huge weakness in my personal development.

The content platform of Fengtou Zhengsheng in 2016 was the “Today’s headlines” at that time. The byte beats defeated Sina, Phoenix, Sohu, Tencent and other veteran platforms with its unique algorithm recommendation mechanism. Since the media industry, there has been a voice of singing the public number and turning to the headlines.

At the time, I didn’t have any brand or commercial awareness in my head (even the public number was not registered). I just thought that today’s headlines are so hot, then is it possible for me to try to publish some articles and see the users? feedback of? ——So I published eight articles on technology reviews on the headline. As of the time I wrote this article, I checked the reading data: 859,944 readings.

A letter to the confused product manager

In addition to the two articles, the eight articles are not favored by the headline recommendation algorithm, and the other articles are basically essays. I was also very happy at the time and felt that I found something I liked and was good at. But after all, my job is still a product manager. After insisting on writing eight articles, I began to write and comfort myself with excuses such as “busy, tired”, and finally the headline was ruined.

Now that a few years have passed, I suddenly asked myself: If I insisted on this matter at the time, what would happen? ——I think the big probability is that I will become a good self-media brand now, and I will definitely be more than enough to support my part-time income. But unfortunately, I did not insist.

If you divide by “color personality”, I am a typical red character – a wide range of interests and strong curiosity, but with the lack of patience and persistence.

So when I read that “the road to success is not crowded, because there are not many people who insist on it”, there will be a lot of touch and reflection. Writing is something I love, and sharing opinions with others makes me feel very meaningful. Writing a colorful article is not difficult for me, but writing a hundred?