The mixed reforms ended, the sorghum entered the game, Dong Mingzhu was rare and low-key, and the Gree is now undergoing a profound change.

文/张小旺

The mixed reforms ended, the sorghum entered the game, Dong Mingzhu was rare and low-key, and the current Gree is undergoing a profound change.

According to Zinc Finance, on October 31, Gree Electric released the third quarterly report for 2019. Data show that in the first three quarters of 2019, Gree’s revenue was 155.39 billion yuan, up 4.26% year-on-year; net profit was 22.117 billion yuan, up 4.73% year-on-year.

In the single quarter, Gree’s revenue in the third quarter was 57.742 billion yuan, up 0.03% year-on-year; net profit was 8.367 billion yuan, up 0.66% year-on-year; and net profit after deducting was 8.172 billion yuan, down 6.21% year-on-year. .

The revenue and net profit growth both fell below single digits. For Gree, such data is still the first in recent years. According to Caixin.com, in the first half of 2018, Gree’s revenue and net profit growth rate were 31.50% and 35.48%, respectively. In the first half of 2017, these two figures exceeded 40%.

This also means that Dong Mingzhu, who won the billion-dollar gamble with Lei Jun, may have to lose his mind. At the general meeting of shareholders at the beginning of the year, Dong Mingzhu once vowed that Gree can still maintain a growth rate of more than 10% every year.

Dong Mingzhu and her < p class="img-desc">Image Source: Visual China

“We think that 10% is not enough. If you increase 50%, you can’t say it, maybe it can be achieved, but this can’t be blown, 10% is still sure.” Dong Mingzhu, a pair of Iron Maidens. But the fact is that in the first three quarters, Gree’s revenues were 40.548 billion, 56.749 billion and 57.742 billion, respectively, with year-on-year growth rates of 2.49%, 10.38% and 0.03%.

From this point of view, Gree wants to achieve a comeback in the fourth quarter, leaving only the theoretical possibility. What’s more, for Gree who has just completed the mixed change and blood transfusion, the next step is the storm or peace, which is still doubtful.

Dong Mingzhu, who is close to the ages, has ushered in the final test. After the conservative and professionalism before 2014 and the radicalization from 2014 to now, Gree is about to usher in its third important turning point.

“First” Gree

After 18 years of college graduation, Liu Bo worked in the technical department of a certain base in Gree for some time, but he was somewhat confused recently. “Overall, for the people who just entered the workplace, Gree