AR products have more entrances!
Editor’s note: This article is from WeChat public account “Seven Wheat Research Institute” (ID :Qimaiyanjiuyuan), author Sun Guannan.
wheat before seven data “Running!” AppStore seven new module; Search Interface 4 Change Interchanges in the articleIt has been mentioned that AppStore’s recommendation for AR products has increased. Recently, Qimai analyzed the AR products recommended by AppStore. The following are the analysis results.
AR Game Classification
In the AppStore game module, AR games are listed as separate categories. It’s worth noting that the AR game is not displayed directly on the homepage, but you need to click “View All” to view all categories to see the AR game displayed at the bottom of the category.
1, 5 big picture banner recommended, increase app exposure
There are currently 5 big picture banner recommendations in the AR game category. The recommended game themes are “new games”. This position is very conspicuous and can be said to be the first recommendation in the AR game.
The recommended AR games for this time were observed by Mickey Miaoshan, ZombieGunshipRevenantAR, ARTanks, ConductAR, AMON, and seven wheat data. Although these five games are under the theme of “new game”, they are not only painted. · Miaobai Qianshan, ARTanks has been updated in the past month, the last three versions of the other products have been updated a year ago, it can be seen that the current AR-related games in the AppStore are still relatively small, relatively speaking, the opportunity is relatively large Game developers can focus on it.
2, 29 games are recommended, and paid games account for more than half.
In the AR game category, there are currently 29 games recommended by Apple Editor, 12 of which are free games, accounting for 41.4. %, the other 17 are paid games, accounting for 58.6%.
These 29 games belong to 9 second-level categories, of which the most casual games are in five.