From “Drawing Lala Art” to “Six Day Education”

, it was learned that the paintings of Lala Children’s Art (Guangzhou Liuyi Education Technology Co., Ltd.) completed the B+ round of financing recently. This round of investment was initiated by Lego’s family office Kirkbi’s Lego Innovation. Investment funds led the investment, Jingwei China, Qiming Ventures and investment. Lala is also the first company in China to receive investment from the Lego family office.

Six-year education, as the main company of painting, was established at the end of 2014. At the beginning of its establishment, it was awarded the tens of millions of yuan A round of financing for the future and the education of Zheng Ge. Up to now, Liuyi Education has completed five rounds of financing.

Sixth Education has two major quality education products for children: painting la la children’s art, painting la la small lighthouse general education class. Among them, the painting Lala Art is the first online children’s art education product designed for children aged 5-12 years old. Currently, there are more than 200,000 paid students. The Lala Small Lighthouse General Course is a platform for the newly created Internet Children’s Quality Education Strict Selection Course. It provides a comprehensive and comprehensive quality education video course for children aged 3-12. It has only been one and a half years since its launch, that is, more than 3 million paid students. .

As a world-renowned children’s brand, the LEGO brand is committed to systematically promoting the concept of entertaining and learning. In recent years, the focus on the development of children’s quality education in China has been increasing. “Six-one education is the leader in China’s online children’s quality education industry. Whether it’s drawing children’s art, or painting a small lighthouse, it is dedicated to developing children’s imagination, creativity and comprehensive quality. The development direction and value concept of quality education advocated are consistent.” Zhou Jichuan, a partner of LEGO Innovation Investment Fund Asia Pacific, said, “I hope that through this cooperation, I will share the product experience accumulated by LEGO brand in the global development process in the past 100 years. And the educational concept and the sharing of the June 1 education, together to promote the further development of Chinese children’s quality education.”

Li Wei, CEO of Liuyi Education and founder of Lala Children’s Art, said: “I am very honored to have reached a cooperation with Lego Innovation Investment Fund representing Lego brand. The long-term precipitation of Lego brand in children’s toys and quality education. It is very useful for reference. I believe this cooperation will bring new impetus to the continuing education of children’s quality education in June 1st.”

This round of financing, Jingwei China and Qiming Venture Capital continued to increase as an old shareholder, showing the unanimous confidence in the development of June 1st education. Niu Weixiong, a partner of Jingwei China, believes that “art training is a universal demand for quality education in Chinese parents. This field can be polished to produce good learning results and achieve online scale delivery. Painting is in teaching and research, service system, The back-end faculty supply has gradually established barriers, and the data such as the rate and renewal rate are outstanding. The LEGO brand is a popular youth toy and education brand in the world. It is believed that the two parties can provide more popular online art courses for Chinese children.