Most of the news has different perspectives, but for the reader, what you end up with may be just one of the angles, not the restoration of the whole story.
Editor’s note: This article is from WeChat public account “爱范儿” (ID: ifanr), text | Musi.
Most of the news has different perspectives, but for the reader, what you end up with may be just one of the angles, not the restoration of the event.
This is also the limitation of traditional news.
However, if everyone can see everything happening on the spot in the form of a “visiting person”, then the amount of information ultimately obtained will obviously be more than a few lines of text, several pictures or a video. many.
Recently, QReal CEO Mike Cadoux highlighted the importance of VR/AR technology for future news coverage in an article. In his view, the future news is not just to make a very cool 3D image, but to be able to put the user in the perspective of a reporter or photographer and see what is happening around them.
“There is a kind of memory called Memory Palace. The main point is to create a virtual space scene in the human brain and connect various information with the space. If we can also establish the concept of space for each news. It will obviously bring a deeper impression to the readers.”
At present, many foreign media have already tried to make some more stereoscopic and comprehensive news content with AR technology. For example, the New York Times’s restoration of the NASA Mars mission, and the AR panorama that Time magazine gave when reporting the Amazon rainforest.
Because of technical limitations in the early years, these specific news content can only be viewed with dedicated equipment. For example, in 2017, the New York Times published 1 million Google Cardboards suites in order to allow users to experience their specially created VR video content.
After the Economist published an article about future foods, he used a generic code from Snapchat that allowed readers to directly enjoy stereo AR content without the need for specialized apps and accessories.
By 2018, Apple introduced the AR Quick Look feature, which allows developers to display AR models directly on iOS web pages and apps, and then the Washington Post uses it in a “Thanksgiving Cut Turkey” article. With this technology, readers using the iPhone can view the full-dimensional AR tutorial directly in the default browser.
At the same time, when the New York Times reported on the Syrian conflict, it also used webGL technology to restore the building that was destroyed in the incident, also in the form of full 3D.
Although the number of such news is not much, more is justThe media can be used to learn and test examples of new tools, but it also allows readers to see a new form of news communication and reading.
The Weather Channel also brings AR scenes into weather forecasts
Mike also added that in the past, AR content was often limited by technology and platform, and the development process was cumbersome, but as AR technology became the standard feature of smartphones, this new form of news also It will appear in the user’s news list in an unexpected way.