Under the Bifford effect, FF has a guarantee in attracting talent.
Faraday Futures is coming out of the shadows after coming out of the entanglement with Evergrande and the negative image of Jia Yueting.
After Bi Fukang joined the CEO, FF announced today that it will join two new executives: Bob Kruse will join FF this month as Senior Vice President of Product Execution (Engineering and Manufacturing); Benedikt Hartman will Joined FF in January 2020 as Senior Vice President of the Ball Supply Chain Organization.
The two are elderly people in the automotive industry. Bob Kruse has more than 30 years of experience in General Motors and other consulting, and recently served as Chief Technology Officer at Kama and Qoros, leading all product development and advanced technologies. In the future, Bob will be responsible for leading FF’s entire product development, engineering and manufacturing teams. Benedikt Hartman has more than 30 years of BMW experience and was responsible for the entire global supply chain of BMW Brilliance (BBA),Assisted in the launch of BMW 5 Series, X3, 3 series and X2.
As early as August 2018, FF91’s first pre-production car had been off the assembly line. However, due to its entanglement with Evergrande due to funds and control rights, FF’s first car was difficult to produce, missing the best release opportunity. . In order to alleviate the pressure on funds, FF broke out the news of selling land/office buildings and demobilizing employees for a period of time.
After Bi Fukang joined, the situation seems to have improved. In addition to the two executives who joined, FF is still looking for a CFO and has potential candidates. “This change is part of the company’s key adjustments, which are designed to strengthen management teams, accelerate product delivery schedules, reduce R&D and operational costs, raise capital and strengthen FF financing strategies,” said Bi Fukang. “< /p>
According to FF’s latest plan, FF 91 will begin delivery within approximately 9 months of successful completion of equity financing; the newly announced FF 81 electric vehicle and future models, as well as the development preparations for the next generation of core technologies are also It will be completed as soon as possible; the target initial public offering will also be launched within 12 to 15 months after the end of equity financing.
According to China Securities Network, FF insiders revealed that Third-party agencies in the United StatesCompletion of the valuation of FF core intellectual property, currently valued at $1.25 billion.
Under the Bifokang effect, FF has also secured the talents. In addition, Jia Yueting retired to the second line, and the negative impact on the collection and reduction, FF is also a lot less obstacles in taking money.
The next FF may face an increasingly fierce market competition. The middle and low-end electric vehicle market has been eroded. In the relatively stable luxury car market, the brands have also handed over their first transcript: Porsche’s Taycan has been pre-sold, Mercedes-Benz’s first electric vehicle EQC has also been launched. For FF, the next step is to spell the technology and products.