After all, the latter is the hardest hit area of ​​infringement. Last year, Soundtrack Your Brand commissioned a survey conducted by Nielsen Music that companies such as coffee shops and small retail stores did not obtain commercial authorization to use consumer-end streaming services, giving artists, The losses caused by record companies and music publishers totaled $2.65 billion.

Apple started to provide background music licenses for department stores, and by the way also promoted Apple Music

▲ Image from: Apple

The same is available for streaming media music companies such as Mood Media, SiriusXM, Soundtrack Your Brand, etc. The fee is 25-35 USD / month / store, PlayNetwork is not willing to disclose the charges for Apple’s service, just that its price is very competitive. In addition to Apple, another streaming media spot, Spotify, has long been involved in commercial music, and the company is one of the major shareholders of Soundtrack Your Brand.

Apple Music for Business is characterized by not only bringing new revenue to Apple, but also a new channel for Apple to promote Apple Music to consumers, and businesses can benefit from it. London’s Harrods was connected to Apple Music for Business a few weeks ago, and the big screen around the elevator constantly reminded consumers to open Apple Music to listen to the Harrods Playlist’s customized list, and every time a new trial is promoted, Harold can receive it. Apple’s commission.

Apple started to provide background music licenses for department stores, and by the way also promoted Apple Music

Harold also has a dedicated homepage on Apple Music, with a number of songs on the company’s theme, and they say they are still discussing with Apple how to support new or promising artists.

(The cover image is from Pexels)