This article is from public number: Xiao Ma Song (ID: xiaomasong999) , author: pony Song title figure from: vision China, the original title:” take the initiative to create their own difficulties “

We often say that “poverty limits our imagination”, of course this is right, just like two beggars imagine the emperorAt Emperor’s table, they felt that the emperor must have eaten meat buns three times a day. But have you ever thought about it, in fact “rich will also limit our imagination”, it is estimated that you can’t imagine how to spend 1,000 yuan in Beijing for a month.

I have a rich second-generation creative in the home furnishing industry. I made a very high-end furniture. A bed is probably hundreds of thousands. Her own imagination is that a family with an annual income of 500,000 can buy their furniture. ? It’s almost impossible. But this is not to blame her. Because she has no concept of money since she was young, she has not survived in a difficult state, so she cannot provide solutions to the poor or even the middle class.

Sometimes, if you want to innovate or make a breakthrough, you might as well create some difficulties and start working. Let’s talk about a few similar topics below.

1. It is said that the early programmers of Microsoft used the best computers, and then the windows system they developed can run smoothly on their own computers, but they stopped at the users, because the computers used by users are generally not available. The computers used by programmers are good. Later, Microsoft changed its policy to require programmers to develop operating systems with ordinary computers, which made their operating systems run more smoothly after they were released.

2. The early civilization of Greece was created by the Phoenicians. Because of the restrictions of the Mediterranean climate, that land can only be grown with grapes and olives. The food cannot be grown, which has brought great benefits to the Phoenicians. Challenge, they are not like the Egyptians (Egypts can cultivate in the lower Nile) and Chinese and Indians can grow food and be self-sufficient, They could only make these products into wine and olive oil to exchange food with the Egyptians.

The challenges of this environment have allowed the Phoenicians to develop an important commercial civilization: Contract spirit. The demand for trade has also developed the Phoenician’s maritime navigation technology. At the same time, due to the need for frequent bookkeeping, the Phoenicians converted the cumbersome hieroglyphics written by the Egyptians into pinyin. It is produced in an unfavorable environment.

Culture cannot be created in a place with a good living environment, because humans here do n’t need to innovate to eat, and civilization arises from challenges and challenges. This is the philosopher Toynbee A conclusion.

This can also explain why it is difficult for large companies to innovate, because the conditions for starting a business are too good. It is also a reason why the ancient Chinese wrote articles like gold, because writing bamboo slips is too difficult. Place