It’s about you and me.

Editor’s note: This article is from the WeChat public account “ Tang Ren ” (ID: RyanTang007 ), Author Tang Ren, the original title was: “What can transform products do, without products?”

A lot of readers recently asked me what I should do first when transforming into a product. I found that most of these people are engaged in technology, design and operations.

There is also a group of people who feel anxious after working on the product for a few years. They don’t know where the future is going.

Fortunately, I have experienced both of these stages, so I can come up with some practical experience.

Old readers know that I switched from technology to product. In the first year of transformation, I suffered a lot and stepped on many pits. In a blink of an eye, almost 6 years have passed.

4 years ago, I wrote a 4D long article about how I switched from technology to product (link at the end of the article).

In that article, I used engineering thinking, functional thinking, and product thinking to outline my journey from programmer to product manager.

Looking at it today, it is still vivid.

Among those friends who used to work together as technology, there are still a lot of technical staff. Most of them have achieved the position of team leader or company technical director.

Of course, there are also some transitions from technology to other fields, including product, operation, business, and entrepreneurship.

To talk about product manager transformation today.

I think there are two directions, one is to transform into a product, and the other is to transform without a product.

The article is relatively long, I suggest you collect or set the floating window first. If you have time, it will taste better after a breath.

1. Transformation products

Readers often ask me whether it is difficult to transform into a product. I should learn something first, or read a book.

Every time I encounter such a problem, I am not very good at answering it.

Speaking simple, it will give people a very easy feeling (it’s actually difficult); speaking complex, it will be discouraging (it’s not that difficult).

Given that some of my readers have just transformed their products from other fields, and some of them are ready to make products, let me take my own experience and give you some references.

At the time when the product was just transformed, the company was still starting up. The company did n’t have a product manager, so as the client technology leader, I was involved in the design of pages and features.

Basically without drawing a prototype, you can make static pages and interactions directly based on your own understanding of handwritten code, and then