When you talk about Kindle, what do you think of immediately? Maybe not reading, but pressing noodles and eating ashes.

Although the global demand for e-book readers is still growing, the sales of physical books have begun to pick up, and smartphones and tablets have become new choices for many people to read digitally. On the other hand, the life cycle of the e-book reader is too long, and the e-paper technology has not been significantly updated, which has also reduced the user’s power to change to a certain extent.

Under this background, E Ink, which produces electronic paper for Kindle, today launched Print-Color ePaper. This new type of color electronic paper has both refresh rate and color display. There are many improvements that can be used in e-book readers.

This also means that the color Kindle may not be far from us.