The wonderful “triple shot” of Shenzhen land in 2019.
Editor’s note: This article is from the WeChat public account: Front News (ID: fengmiannews) , author: Liu Ting, authorized reprint.
In 2019, Shenzhen has ushered in a peak of land supply in the past three years. According to Frontier News, the saleable area of land sold in Shenzhen this year was 315,500 square meters, which is 4.5 times the total of 2017 and 2018. At the same time as the supply was opened, the subtle changes in market rules rewritten the ending of the three soil auctions.
In June this year, after the “epic-level soil auction” set a record three times a day, Shenzhen offered a big move to limit sales prices, and the land market reversed overnight. The “double competition and double limit” supply ground tide unexpectedly became cold in late November, and the year-end soil-shooting drama ended in a hot and cold alternation.
Central enterprises tasted the sweetness in this year’s land feast and went against the market. Faced with the fierce attack of foreign housing enterprises, local enterprises “do not let go” and struggle to eat the biennial rampant.
Annual closing battle, cold and hot
On December 11, the last soil auction of Shenzhen came on schedule. Among the two plots that entered the auction process, commercial land was auctioned, and the house land was captured by Shenzhen Tianjian Real Estate after 118 rounds of signboards.
In just 2 minutes, Qianhai T102-0274 commercial land will be shot twice. Eighteen months ago, the plot was shot in the same spot. The transfer conditions show that the office property in the parcel is limited to the entire floor for transfer. The minimum sales unit must not be less than 500 square meters, and the sales target is limited to enterprises or other organizations with actual operating activities registered in the Qianhai Cooperation Zone.
In other words, after the construction is completed, trading is allowed, but the sales target is restricted and strict trading conditions are set, and the profit margin of the developer is reduced. Capital is sane. Despite the halo of the free trade zone, once the account is not counted, it is impossible to escape the fate of no one holding a card.
At the scene on the same day, the auctioneer has not been relieved from the results of the commercial land auction, and the auctioneer easily turned his focus to the highlight of the house—Guilin T204-0142.
Scarcity is the biggest highlight of the Guiwan residential land. This land is the fourth residential land in the area after the Qianhai era, China Merchants Seal, and Shenzhen International Yiwan House. New projects in the surrounding areas have been out of stock for a long time. Currently, only projects in Qianhai with residential properties include Qianhai Bay and Yiwan Mansion.
The Qianhai Opening Banquet is like a pity, and there are many old people coming. Guiwan House attracted a total of 10 developers, including Vanke, China Shipping, Tianjian, Jinmao, China Merchants, Jianfa and Longguang.
It is worth noting that the Guiwan residential land is a “dual competitive and dual limited” land, that is, the competitive land price and the housing area for talented people, and the limited land price and the highest housing price