Author: Gu Peilin

Liu Chuanzhi announced his retirement and Chang Cheng also announced that he would leave Lenovo.

Chang Cheng worked hard on Lenovo ’s mobile platform and mobile phone business for many years, and finally came to an end.

The public ’s deepest impression of the regular journey is the mutual tears and frequent hot spots with the bosses of friends and businessmen last year. Behind almost all the hot things in the mobile phone circle, you can see the regular follow-up.

But leaving Lenovo for a long time, he turned his head and entered the door of Mr. Lei’s house.

Since then, Lei Jun, Lu Weibing and Chang Cheng have officially become the new generation of Xiaomi Trident. These three people are also famous in the mobile phone circle.

01 Lei Jun

Xiaomi was cultivated by Lei Jun. To this day, every time Xiaomi releases a mobile phone, Lei is always doing it himself.

It is precisely the focus on Xiaomi. In every argument with friends and merchants, Lei Jun must not fall behind.

Since the founding of Xiaomi, until now, Lei Jun’s target has changed with the change of the industry. Zhongyoushang is also willing to use Xiaomi products as an attack target to highlight its own products.

From the beginning of Zhou Hongzhang and Huang Zhang to Chang Cheng and Yu Chengdong, the total target of Lei is changing, but the speech has never changed.

When Xiaomi Meizu made his fortune together, Lei Jun had the most slaps, Huang Zhang. One is “price-performance ratio” and the other is “small and beautiful”. Two people with different ideas have issued countless strong gunpowder smells. When Redmi Note2 was launched, Lei Jun once posted a blog saying, “Why are friends and merchants disgusted with running scores?” In the picture, the running scores of Redmi Note2 even surpassed the flagship Huawei P8 and Meizu MX5.

Huang Zhang couldn’t bear it, he replied, “It’s only the silk that knows how to look at running points.”

From 2010, when the two were close, they were jealous when they met each other. Lei Jun’s words explained the truth of friendlessness in the business field.

After Xiaomi Mi 9 ran across the arena at a price of 2999, the card of Huang Zhang was completely disrupted. As a last resort, Huang Zhang even said “the bitch, the base and the industry,” but Lei Jun remained unmoved.

Lei Jun now rarely confronts Huang Zhang directly, and Meizu’s weight is no longer in Lei Jun’s eyes. It’s just that every time Lu Weibing releases a new product, Lei Jun will still follow up and secretly target Meizu.

The war with Zhou Hongyi is more continuous.

From the initial battle of Jinshan 360 to the battle of Xiaomi 360 mobile phone, there has been constant friction between Lei Jun and Zhou Hongyi.

When Zhou 360 became big, he even ridiculed Lei Jun on Weibo: “Now 360 sells high-profile mobile phones to users at a low price. What’s the crime besides making you angry? “

Lei Jun is specifically “pain points”. When 360 played cards with “extreme cost-effectiveness”, Lei Jun asserted that products that lost money would fall sooner or later.

After Zhou Hongyi’s Weibo scolding war, Lei Jun commented: “Someone wants to do a good phone, do it well, don’t rely on scolding for promotion, don’t rely on plagiarism to make products, don’t force software to steal information, be a normal Businessmen. If the product is really good, there is no need to live on. “

Legend: Lei Jun at the 2015 Wuzhen Conference looks at Zhou Hongyi

Lei Jun is a terrible man, he only hits his opponent’s pain points. Now that the conference venue is Huawei, Lei Jun has cultivated to the point of free control.

“You have the ability to sell the goods”, “The price / performance ratio can be blackened every day”, “Life is deadly, do not accept it,” Lei Jun fired at the press conference, pointing at Yu Chengdong and Zhao Ming .

By counting down, Lei Jun’s crickets will never be born out of nothing, but they all have a purpose. Aiming at Huang Zhang, 360 cost-effective cards, and Huawei and Honor’s “patriotic card”, Lei Jun’s voice is “snake seven inches”, trying to solve some of the current difficulties encountered by Xiaomi through hot spots.

02 Lu Weibing

As the No. 2 leader under Lei Jun, Lu Weibing ’s skills have risen all the way after serving as the red rice speaker after the split.

If you count the current mobile phone circle, Lu Weibing must be the fiercest one to fire. Mr. Lu really made a mouthful of a mobile phone and swept friends.

For Huawei Smart Screen, Lu Weibing reposted three times a day to declare that the 60W speaker when Huawei Smart Screen was announced was a downright “scam”. At that time, Redmi had released its own 70-inch TV.

When targeting Huawei and Honor phones, Lu Weibing spared no effort. Honor CEO Zhao Ming “Do n’t send DxO because of convention and question its fairness”, while Lu Weibing thoroughly “hit Zhao Ming ’s face” with facts: Xiaomi used the CC9 Pro mid-range machine to achieve its flagship with friends The same level of photography proves that Xiaomi’s algorithm tuning ability has surpassed the friend merchants.

Lu Weibing also created Lu, a unit of measure for the charging power of domestic Android phones. In several times when he met Apple and Huawei mobile phones, Lu Weibing took the charging power of the other party: the charging power of 2,000 mobile phones or 5,000 mobile phones was only half or one lure, and the ordinary machine of Redmi has 18W fast. Charge.

“Puzzling” and “useless” are the original intentions of Lu Weibing’s words. In fact, Lu Weibing’s firing speed and range are greatly improved compared to Lei Jun. almostAs soon as all competing products are released, Lu Weibing can quickly find an entry point for a review. And after every time, Lu Weibing did not forget to promote his own red rice products.

If Lei Jun ’s puppets are obtained on demand and not easily entered, then Lu Weibing ’s words can be described as full shots. Since Lu Weibing became the head of Redmi, his firing frequency and intensity have been more than ever.

He not only talks about friends, but also points his finger at any of Xiaomi’s online remarks. For him, his words are the best way to safeguard the interests of Red Rice.

03 Routine

When it comes to the routine, it is a very different character from Lei Jun Lu Weibing.

Since Chang Cheng started to take over the new Lenovo mobile phone department, in order to re-enter the public eye of Lenovo mobile phones that have shown a slump in the market and stay away from the mainstream, Chang Cheng has been struggling.

The style of fierce exchanges with Lei Jun and Lu Weibing firing around is quite different. The routine is to use the “hitting porcelain” plan in the 36 methods of art. Audience jokes: Where there is heat, there is a routine.

In October last year, in order to build momentum for the upcoming Lenovo S5 Pro, Chang Cheng began to focus on Weibo. First of all, there is no lossless optical zoom on the Xiaomi Mi 8 Youth Edition, so how can youth be invincible? Second, there is no front-facing 20 million dual cameras, so how to talk about micro-shaping beauty. After finishing Xiaomi, it’s turn to glory. Later, he questioned the newly released glory 8X night scene shooting ability, and then used Huawei Mate20’s Yuba four-shot poster to reveal the “front and rear dual camera” of Lenovo’s new machine.

Going back in time, the release of Z5 often refers to the criticism of Xiaomi by name and name. With Mi 8 as an opponent, it highlights the superiority of Lenovo Z5.

Unlike other big-mouth executives, the routine is obviously much bolder. Regardless of whether it is named Xiaomi Huawei, or the direct @competitor in Weibo, Changcheng’s strategy is very different from that of the public.

In fact, if you look at the routine of the big mouth, his strategy is very clear: enthusiastic. Even the outside world is rumored whether it is routine to save money for Lenovo’s publicity department. The regular wave of “touching the porcelain” has obviously gotten the enthusiasm of Lenovo’s new machine.

When Lu Weibing and Yu Chengdong were arguing about the surround screen and the Porsche version, the phrase “don’t argue, there isn’t,” just highlights the perfect timing of the regular journey.

If Sanjie meets now, will there be a bigger spark in the future?

04 Luo Yonghao

If you talk about guns, Teacher Luo is probably the best one.

“It looks like Apple is finished.”

“Lei Jun and Huang Zhang have always been soil buns.”

“You guys don’t have to worry, we will surpass Apple in all respects.”

Every sentence that looks like a thunderous person is all from the mouth of Teacher Luo.

Although no longer making a hammer mobile phone, Luo Yonghao’s previous rhetoric made a deep impression on a ticket audience.

Since the establishment of the hammer and the start of mobile phones, Luo Yonghao has used his “performance” to gain the most attention for his hammer. He himself has also frankly said: I am a small factory. If it were so quiet, I would not even know how to die.

Luo Yonghao’s words seem to be “crazy” to outsiders, but it seems to make no sense if combined with his own personality.

Either you think you are Chinese Jobs, or you think Hammer ’s mobile phone has already surpassed Apple ’s, Luo Yonghao is practicing raising the attention of Hammer. It seems that there are no mobile phones in China that have not been dissipated by Luo Yonghao.

Scolding Lei Jun and Huang Huangzhang, Huawei’s glory has been said over and over again. Until Luo Yonghao got into trouble this year, he still didn’t forget to shoot Xiaomi.

It’s just that time has changed, and now Luo Yonghao has no chance to criticize friends and businessmen.

05 Yu Chengdong

Mr. Yu, who was born in Huawei, always gets angry with shares. But if we turnIt’s not worse than the above.

Yu Chengdong’s favorite object is the apple. “Some manufacturers do n’t even support 5G flagships in 2019”, “Three-eyed Yuba designs really do n’t know where to come from”, “Everyone with a power bank is a dead iPhone user”, Yu Chengdong ’s flipped up and down Apple nearly two The product of the year went through all over.

When it comes to domestic products, Yu Chengdong’s target is Xiaomi.

As early as 2014, Yu Chengdong and Xiaomi Lei Jun formed a beam. At that time, an article on the Internet was evaluated that Honor 6 is better than Xiaomi 4, and Lei Jun, frustrated, bluntly said, “Which masterpiece is this?” In response, President Yu said: “I asked the internal team if there was no such thing , It is recommended that Lei always be a little more atmospheric. “

Xiaomi gradually grew in the future and became Huawei’s biggest enemy. The development meetings of the two are often back and forth.

Only recently, when Yu Chengdong was asked how to evaluate Xiaomi ’s Alpha concept machine, he bluntly stated that “it ’s just a concept machine that has no use value”; when talking about how to treat friends ’attacks, he said“ their share I’m so anxious because of the downturn.

Caption: Yu Chengdong talked about “Huawei either does not do it, it must be the first to do it”

Different from the previous ones, what Yu Chengdong said every time he mouthed, always highlighting his arrogance as a top global mobile phone manufacturer. Treating Apple Samsung as a real competitor, leaving Xiaomi Mi to Glory to deal with it.

Although these famous big mouths in the mobile phone circle continue to be full of vigor today, or they have fallen silent. However, with the regular joining of Xiaomi in charge of the mobile phone business and the increasingly fierce competition in the domestic market, the scene of mutual dismantling in the future will be reproduced one by one.