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But the highlights on Sony ’s booth are actually not only “Sony cars”, but also TVs that are full of the audience. This year Sony updated the two LED and OLED TVs Z8H / A8H, and also brought X9500H and X9000H. Updates to two mid- to high-end 4K TVs. p>
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After the CES conference, Sony introduced me to these four products, and I also made a close comparison experience. In short, the four new product updates this year can be said to have their own advantages, from picture quality, sound effects, and configuration have different changes:
“The Z9G can’t fit in the living room. Why not consider Z8H?” strong> p>
This year Z8H is mainly around sizeThere are two upgrades in audio and audio. From the appearance alone, you may find that this product has a lot of Z9G shadows, including immersive design metal frame, metal bracket, 8K LED panel and so on. p>
But compared to the Z9G’s 85-inch starting panel size, the Z8H is also relatively flexible and offers smaller 75-inch starting sizes and 85-inch sizes. p>
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If the Z9G was too large to board the TV cabinet before, try the 75-inch Z8H. p>
The Z8H on the stand uses a base bracket similar to the “H” structure, but actually in today ’s Demo experience, the designer told me that these two brackets can be removed and installed in the center of the TV, Non-equal-length TV cabinets can also put the Z8H on it. p>
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But compared to design, I’m more curious about the new “border sound” technology. We have seen “screen sound field” with screen sound in Sony OLED products such as A9G before. p>
This time, even the LED Z8H has a sound-producing technology similar to this screen, which is a technological breakthrough in LED TVs. p>
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The principle of “border sound” is a bit similar to “screen sound field”, but it is not full. The place is like the speaker unit is hidden in the back of the screen, the difference is that the frame sound is based on the principle of tweeter and frame vibration. p>
In the Z8H, Sony has one unit on each side of the panel and a woofer at the bottom of the panel. These speakers work at the same time, and finally bring a more three-dimensional sound effect than the previous low speakers. p>
Through this video, we can see the difference between other LED TVs (left) and Z8H (right): strong> p>
Of course, because the unit is close to the frame and the screen shakes, naturally I also have doubts about whether the screen life and the body structure are affected by the vibration. But in a subsequent interview, Daisuke Nezu, the product manager, told me that vibration will not affect the life of other parts. p>
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So I’m still looking forward to Sony’s in-depth explanation of this technology in the future to understand whether they have a protective barrier between parts. p>
Demo in terms of image quality is mainly a comparison between color and sharpness (the contrast product is Other). First, in terms of color, the Other on the left of Figure 1 is slightly overexposed and reddish under the golden yellow display, and the right is displayed. For the primary color golden. p>
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Second is the dynamic details of the following two videos. Others on the left and the top show darker colors, but you need to pay attention to the background snow texture and splashed snowflakes, and the right to the detailsThe processing on it will be significantly more detailed. p>
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Similarly, in this set of comparisons, the treatment of the rock texture on the right is more detailed than on the left. p>
Finally, in the detail processing part of the dark part, the dark part of Figure 5 actually has a brown broom, but the dark part on the left is overdone, but the details of the broom are covered. p>
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To sum up, the Z8H still maintains the high-quality display performance of Sony TVs in terms of picture quality, and it excels in color display, dynamic details, and static picture quality. In fact, in addition to the panel itself, it actually depends on the X1 flagship version of the X1 flagship image processing chip with a history of 20 years of research and development accumulation technology, double-line technology, and AI environment sensing functions. Finally, 2K and 4K content can be output to 8K resolution. Picture, and optimize its motion picture. p>
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Several content cooperation agencies including Netflix, Tencent Video, IMAX, and Dolby were displayed at the booth of Sony CES, and they introduced to me that these in-depth cooperation content platforms will be based on the parameters provided by Sony Adjust the picture and film quality, including picture details, colors, etc., and finally present the picture in front of the camera and the intention of the creator to the audience. p>
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Also equipped with the X1 flagship image processing chip is A8H, which is the first 4K OLED TV updated by Sony this year, and is also the successor model of A8G. Compared with the previous X1 advanced image processing chip configured by A8G, the A8H is upgraded to the X1 flagship image processing chip, which doubles the performance; the addition of sharp sharp dynamic technology makes the motion picture analysis ability stronger and the display more streamlinesmooth. p>
Actually, for the reasons for adding the X1 flagship chip to the A8H this year, I think Sony has two reasons. The first is that A8H is Sony’s entry-level OLED product. The price is relatively lower than the flagship A9G, and the threshold for entry is lower, making it easier for entry users to accept new technologies. p>
Second, on the other hand, in an interview with representative director and president Ichiro Takagi of Sony Home Entertainment and Audio Products after the press conference, I was informed that “the majority of Sony TV ’s target user groups include movie, sports, and game users. , And most of these users watch high-frequency dynamic pictures, so it is necessary to add Octavia dynamics to this model to improve the dynamic picture quality performance of OLED screens. p>
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In terms of design, this year A8H introduced A9G immersive design in the shape. OLED still brings a very thin thickness to the panel. Like the front Z8H, the base of the A8H is also removable to change the design of the installation position, and the brackets on both sides can be moved to the middle of the bottom of the panel. p>
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A8H continues to support screen sound field technology in terms of sound effects, but there is a slight change in speaker configuration. p>
In the past, there were two groups of sound units arranged vertically on the left and right of the A8G screen. This time the A8H replaced the ordinary woofer below each group with a subwoofer, and concentrated the human voice above the original Unit output, thereby improving the human voice clarity, and then improving the sound quality of the TV. p>
You can see the sound performance of A8H through the following comparison video: strong> p>
For X9500H andX9000H, Sony also have upgrades in display technology. Having said that, I have to mention the “Guangrui Perspective” technology. p>
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Compared to the sharper dynamic technology of LED screen, the function of wide-angle viewing angle technology is to prevent the TV from affecting the screen display and look and feel at any angle due to different viewing positions. In the previous X9500G series, the wide-angle viewing angle technology only supports two models of 75-inch and 85-inch, and the 55-inch and 65-inch absent support list. p>
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On the X9500H this year, the wide-angle viewing angle technology is standard in the series, and even the 49-inch “entry size” can enjoy this feature. Considering that it has been two years since Sony launched this technology, and the technical adjustments are also very mature, so from the side perspective experience on the scene, it is basically different from the contrast models. p>
In the display panel section, X9500H and X9000H both support full-array backlight technology. Compared with the predecessors, these two new models have more control areas for the backlight of the panel, and the screen details are displayed more clearly. The benefit of this technology at the same time is to increase the peak brightness of the screen, but Sony has not announced the peak parameters of the panel, and the specific improvement must be confirmed by official authority data. p>
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Sony TV still emphasizes picture quality this year. Whether it is Z8H, A8H, or X9500H, X9000H, the upgrade of these four TVs is moving towards “picture quality”. We have configured the X1 flagship from the previous three TVs. Version of the chip, the latter two new wide-angle viewing angle, full array backlight can be seen. But behind the clearer and smoother picture quality, in addition to the display panel, the TV ’s “brain” processing chip and the image database are coordinated to complete the actual operation. Therefore, the strength of modern TV can not only look at the book data, but Look at the hardware and software adjustments hidden behind the panel. As I mentioned earlier, “the panel is only part of the high-definition picture quality.” P>
If you pay attention to the development of the TV industry last year and this year, you may also find that Sony and other TV giants have been emphasizing picture quality in recent years, but they have also developed the decoding, Interpolation technology, as well as immersive design and sound performance for better movie viewing experience. So the contrast between TVs is no longer a parameter comparison of “the larger the number, the more powerful”, butIt is a “three-dimensional” technical competition with various aspects of configuration, picture quality, sound quality, adjustment and content. p>
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So in the final analysis, choosing a TV today is not the same as choosing a mobile phone. You have to watch, listen, and compare in order to feel the difference between products. This is why I inserted the video in the article, because I want to present my presence in the first person (of course, the pickup tool is a mobile phone, so the sound quality and effects will have an impact). p>
Sony’s new TV released at CES this year, has not announced its price and time to market. However, from the perspective of positioning, both Z8H and A8H TVs will continue to follow the high-end line, with most of the technical features of the flagship “painting” series, the price is relatively more affordable. The X9500H and X9000H will continue to follow the high-end 4K LED TV route and entry-level LED route (relay X8500G series).