The 2010 time has passed and we miss it. It puts us in a world that was unimaginable in the past, and shortens the resolution of “generational differences” from 30 years to 10 years.

This may be the last generation we can understand.

We conducted a centralized review of the consumer electronics industry in the past ten years, and selected ten major products, which may be shocking when they are released. , Or release their potential in the years of hardening. Because of them, the way we understand the world has been completely changed.

iPhone 4 (2010): Many firsts, laid The advantages of iPhone for ten years

It is hard to imagine that a smartphone 10 years ago still has its uniqueness today. Property: The transparent glass on the front and back sides is inlaid on the fuselage, and the integrated stainless steel middle frame with sharp edges and corners. The shape of this sandwich structure finally brings a visually balanced feast.

For Apple, the iPhone 4 also has many “firsts”: first The use of Retina retina screens, the first introduction of a front-facing camera, and the first time equipped with Apple’s self-developed A4 processor, etc., have all established the advantages of the iPhone in the next decade.

Some people say that the advent of iPhone 4 is a push of mobile phone design forward , But in our opinion, this is a perfect combination of technology and humanities.

iPad (2010): Creating a new market for tablet computers

iPad Invented a smartphone and PC Third-class device , Despite the release At the beginning, It is 揶揄 is ” Big screen iPod touch “.

In the following years, iPad proved that the size of mobile terminals is not a small case.

Thanks to the larger screen, the iPad has achieved what mobile phones cannot do-the same screen Multiplayer game console, presentation of conference documents, designer’s drawing board, electronic textbook for students. It once drove the boom in digital content.

Apple has reinvented the interface and interaction of the App, merging gesture operations and the big screen, bringing more Many possibilities. They also separate the software classification of the iPad, distinguishing between tablet and mobile software.

iPad not only Invented a tablet New The market also guides the big screen of smart phones to a certain extent.

However, the development of mobile phones with larger screens has made the living space of tablets increasingly narrow. Rich content ecosystem, making iPad The only tablet market survivor.

Performance and software ecology make the iPad a leader in its class, and various peripherals also make today’s iPad more productive. But let iPad realize More likely, the software ecosystem is where Apple must break.

AR Games Entertainment, video creation, office split screen … till now Japan , iPad is still struggling to prove the unique value of its third category of devices.

Google Glass (2012): a pioneer of metaphorical future

In 2012, Google founder Sergey Brin leapt down from a 10,000-meter San Francisco parachute, And live video.

Live devices called Google Glass.

What Google Glass can do, the phone can do it, take pictures, navigate, browse information … but Its use is completely the opposite of that of a mobile phone. It frees your hands, controls it with voice, and information directly appears in front of you.

This is a new type of computing device that is wearable and goes in a completely natural way Capture and communicate, completely break the old human-computer interaction and then reorganize.

Despite Temporary Fashion span> No two , but sent it High-looking Google Glass After all Failed to reach the mass market and announced its suspension in 2015.

Google Glass is an immature laboratory product. Neither the display effects, voice interaction, battery life, or computing power have reached the effects in the promotional video, nor have they met people’s expectations.

But Google Glass is not dead. In 2017, it found its place in the industrial sector as an enterprise version. In May 2019, Google Glass for Enterprise was also upgraded to the second generation. Using Google Glass in some companies is now a must-have skill like PPT.

While Google Glass has failed to take over smartphones as everyone wants, it becomes the next mainstream mobile device, but Does not affect its position in the history of hardware development.

Because this is a step off the smartphone interaction framework, go Think about future attempts at human-computer interaction. The direction of this attempt is likely to be correct. It is a metaphor for the breakthrough of mobile devices in the future: more efficient speech interaction and more natural

So we believe that although Google Glass failed, it is likely to return with another look To our eyes.

Surface (2012): Software companies answer hardware issues span>

How to make a good-looking and easy-to-use Windows computer?

After all, let Microsoft answer it. As a software developer, Surface is likely to be Microsoft’s first product line that can lead the trend, and it also includes its vision and vision for a “tablet + PC” hybrid device.

The concept of a tablet is not new. The iPad did it earlier than the Surface, but Microsoft provided the Surface with With a stylus, a detachable physical keyboard, and a Windows system familiar to many people, it has given it a unique advantage in the office field.

You can’t ignore that triangle bracket, which is also the most prominent design feature of Surface. It not only supports the device, allowing users to free their hands; as a part of the fuselage, the bracket also shapes the overall image of the Surface, making it different from other similar products.

Today, you can already see the shadow of this design on many 2-in-1 devices. Looking back, you will also find that Surface uses a simple and direct way to solve a demanding feature requirement, and also drives the entire Windows industry to continue to explore.

Amazon Echo (2014): From voice assistant to smart home < / span>

Amazon Echo was born in Lab126 in Silicon Valley, which was once the birthplace of Kindle.

Voice is the only way for humans to interact with Echo, playing music, adjusting the alarm clock, asking the weather, and reporting the news These trivial things can be done in one sentence. Before the advent of voice, you need to tap your phone at least three times to complete these operations.

The user’s hands can do more important things.

Early smart home appliances required specific apps to complete them, and voice interactions simplified tedious operations. This allowed Echo to gradually evolve to a smart home control terminal, using speakers to connectBy connecting the whole household appliances and using voice to control the whole house equipment, Echo has become an indispensable member of the smart home.

More natural voice operations, let Smart home is widely accepted.

After years of development, Echo has changed from a smart speaker to a smart control center, and its form is also due to Various changes occur in different usage scenarios-spherical, with camera, with screen, can be worn on the hand … With advanced Alexa, Echo has been far stronger than that year, penetrated into homes, cars, and life.

Although Amazon Echo is not well-known in China, its concept has inspired the development of smart speakers Direction , connect with the device through voice, open up a new human-computer interaction interface .

Tesla Model 3 (2016): has always been Imitation, far from surpassed

In the past two years, the Tesla Model 3 has repeatedly dominated the global electric car sales rankings. The strong sales offensive not only created Tesla’s current market value of $ 80 billion, but also taught traditional car companies and new forces a lesson.

Model 3 is a well-deserved benchmark in mass production of electric vehicles at this stage, and is imitated and hoped by countless friends Beyond.

First-class battery management brings solid high endurance to the Model 3; behind the minimalist interior Revealing the deep accumulation of this company’s software and hardware integration technology; relying on big data and deep learning, the technology of driving assistance becomes more and more useful on Model 3.

High endurance and high intelligence are the most obvious and rustic labels for Model 3. Musk has given the car too many whimsy, and Tesla’s endless innovation can find clues in the Model 3.

AirPods (2016): Using benchmarking experience to completely change the headset market

No TWS headset can lead the industry for three years, and no TWS headset can be sold for one year Out of 60 million sales, if any, it’s called AirPods.

AirPods released in 2016 is undoubtedly the most successful headset product in the past decade, and its influence Big enough to change two things. The first is to change the public’s habit of listening to songs, and the second is to completely transform the market of headphones.

AirPods transformed the headphones from the original cold and niche audio accessory market into the mass consumer electronics market with the highest quality wearing and use experience. AirPods is not the first TWS headset, but because of its existence, it has led to the sales of hundreds of millions of headset market categories.

AirPods Pro with active noise reduction is a further manifestation of this market change. The design and internal highly integrated functional chips all mark TWS headsets but the most advanced and most integrated consumer electronics in this market. Even AirPods themselves have become a trend culture symbol today.

Hang AirPods to your ears and it disappears after a while, but as long as you need it Right here, this is the best headset.

Mavic Pro (2016): Let aerial photography go to the general public.

Mavic Pro is an aerial drone, more precisely, it is a set of computer vision , Remote communication and moving image as one.

It has two forward obstacle avoidance cameras, two downward obstacle avoidance cameras, and one The downward ultrasonic sensor can avoid the occurrence of the bomber to the greatest extent.

It is smart enough to accurately return to home, intelligently follow, and guide flight, which greatly reduces the threshold of aerial photography.

It can send pictures from 7 kilometers away to your mobile phone.

The most commendable thing is that all this is stuffed into a foldable body for easy installation Carry the pouch. With its wingspan extended, a 335mm wheelbase, and an 8.3-inch blade, it makes no difference in flight performance from those giants.

Whether it’s shooting, image transmission, obstacle avoidance, or endurance, Mavic Pro is all in the dust.

Although it can’t escape the attributes of high-priced photography tools, Mavic Pro makes aerial photography truly move towards Pro Masses, it makes everyone feel the beauty of flying sky.

Nintendo Switch (2017): Horizontal thinking on withering technology < / h3>

In the first two decades of the 21st century, the main battlefield of video games has moved from the living room to the fingertips. Nintendo’s biggest competitor is no longer Microsoft or Sony, but billions of mobile phones.

Switch, as the name suggests, its innovative split structure, which not only realizes the switching of game scenes, but also It brings the switch of gameplay, and even the switch of game concepts.

What’s even more valuable is that inVideo games have gradually entered the era of technological supremacy, and Nintendo has not followed blindly.

As early as the Game Boy era, Nintendo had proposed the “horizontal thinking of withering technology” theory, which means The use of cutting-edge technology does not necessarily make the product sell well, but by applying mature technology to very different fields, it is easy to make a splash.

Nintendo Switch brings us a new possibility-that is to make high-quality The game experience covers as many scenes as possible-whether it is a host, a handheld, whether it is education, or fitness …

This is the typical Nintendo product philosophy, and it provides an interesting for this era footnote.

Apple Watch Series 4 (2018): Born at the tuyere and rising At low tide

The Apple Watch was born at the tuyere, but it rose at the ebb.

Apple Watch Series 4 is the rise of it, it looks like it was almost 8 years ago That iPhone 4: almost inexplicably sophisticated design, powerful enough to despise the performance of opponents, comprehensive sports health functions, it may not be the most perfect smartwatch form, but it is the industry’s benchmark level existence.

It changes many of the disadvantages left over from the previous work: a larger and more comprehensive screen provides a wider field of view And information density, the running speed has finally completely got rid of the loaded circle animation.

The addition of the ECG function indicates that the Apple Watch has been covered with various labels since its birth. And concept of wrist devices, towards the evolution of specialized health and medical devices-monitoring your body through a large number of sensors, saving lives by predicting your symptoms and giving reminders

This also allows wearable devices to be trueIt’s a valuable manifestation.

Apple Watch may not meet the beautiful vision of an iPhone on your wrist. Today, It’s still just an iPhone accessory, but this accessory, starting with the Apple Watch Series 4, has become attractive enough.